# CartCrunch

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/cartcrunch

- Industry: Internet
- Headquarters: Cambridge, US
- Website: www.cartcrunch.com
- Total disclosed funding: $0.8M
- Latest round: Seed (Nov 14, 2012)
- Investors on record: 4

## About

CartCrunch is an online platform specializing in the marketplace for premium domain names, providing businesses access to an extensive selection of expert-curated, brandable domains that enhance digital presence.Founded in 2011 in Cambridge, US, CartCrunch operates as a marketplace for premium domain names. The company has successfully completed 4 deals, with its most recent funding round being an Angel round in January 2014, raising USD 0.50 mn. The founders' history is not disclosed publicly.CartCrunch primarily offers a marketplace for premium domain names, providing access to over 300,000 expert-curated, brandable domains that cater to businesses looking to enhance their online presence. Their core product is the sale of catchy and memorable domain names, including versatile options such as one-word domains with modern extensions like .ai, .io, and .xyz. Additionally, CartCrunch features various support services like AI-powered name and logo generators, trademark validation and filing services, and tools for audience research. The platform targets entrepreneurs, startups, and established businesses across various geographical markets, including North America, Europe, and Asia, enabling them to secure domain names that align with their branding and operational needs.CartCrunch generates revenue through the direct sale of domain names, with an emphasis on premium domains that command higher prices due to their desirability. The transaction structure typically involves clients purchasing domains outright or opting for payment plans that allow them to make smaller monthly payments until the full price is settled. Pricing for individual domains, like CartCrunch.com, is set at USD 4,199, with additional services such as trademark filing and branding research contributing to revenue streams. Customers include a diverse range of businesses and entrepreneurs seeking effective online identities, thereby solidifying CartCrunch's position in the e-commerce and digital branding sectors. The company's financial model is primarily B2B, catering directly to consumers and businesses that require premium domain services.CartCrunch's strategy for future growth includes the ongoing development of new products and enhancements to its existing services. The company aims to expand into new geographic markets, specifically targeting regions in Europe and Asia by the end of 2024. The recent Angel funding of USD 0.50 mn raised in January 2014 will be utilized to support these initiatives, enabling the company to invest in marketing and development for new product offerings.

## Funding rounds

- Seed, Nov 14, 2012, $0.6M — PLUS Ventures, LionBird, Pulver's Micro Angel Fund
- Seed, Aug 1, 2012, $0.1M — Techstars
- Angel, Dec 1, 2011, $0.1M — PLUS Ventures, Pulver's Micro Angel Fund

## Investors

- PLUS Ventures — Angel, Seed
- Pulver's Micro Angel Fund — Angel, Seed
- Techstars (https://capitalatlas.ai/funds/techstars) — Seed
- LionBird (https://capitalatlas.ai/funds/lionbird) — Seed