# Carry1st

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/carry1st

- Industry: Software
- Headquarters: Cape Town, South Africa
- Website: www.carry1st.com
- Total disclosed funding: $26M
- Latest round: Series A (Dec 28, 2021)
- Investors on record: 17

## About

Based in Cape Town, South Africa, and founded in 2018 ADG Technology Inc. trading under the name Carry1st, operates as a game studio that offers its own game and provides a platform for game developers in Africa. The company was founded by Lucy Hoffman (COO), Tinotenda Mundangepfupfu (CTO), and Cordel Robbin-Coker (CEO). In January 2024, the firm raised an amount of venture funding from investor Sony Ventures. 

The company offers an app for people across Africa providing social games and interactive content offering games such as Mine Rescue, Games Arena, Match League, and Football Clash among others. It offers a full-stack publishing platform that provides distribution and payment services to gaming companies.Carry1st offers localization, distribution, user acquisition, customer experience, and licenses on exclusive long-term contracts. Additionally, the company offers monetization for its partners. The company shop offers an online marketplace that lets users buy and sell virtual goods.

Carry1sty plans to use the January 2024 funding to support its growth.

## Funding rounds

- Series A, Dec 28, 2021, $18M — TTV Capital, Andreessen Horowitz, Google Inc., The Raine Group, Riot Games, Avenir Growth Capital, Konvoy Ventures, Sky Mavis PTE. LTD, Yield Guild Games
- Series A, May 4, 2021, $6M — TTV Capital, The Raine Group, Riot Games, Akatsuki Ventures, Konvoy Ventures
- Seed, May 27, 2020, $2.5M — CRE, Perivoli Innovations, Lateral Frontiers, Chandaria Capital, Future Hub
- Seed, Jan 1, 2020 — Musha Ventures, Ground Squirrel Ventures

## Investors

- Musha Ventures (https://capitalatlas.ai/funds/musha-ventures) — Seed
- Ground Squirrel Ventures (https://capitalatlas.ai/funds/ground-squirrel-ventures) — Seed
- CRE (https://capitalatlas.ai/funds/cre) — Seed
- Perivoli Innovations (https://capitalatlas.ai/funds/perivoli-innovations) — Seed
- Lateral Frontiers (https://capitalatlas.ai/funds/lateral-frontiers) — Seed
- Chandaria Capital (https://capitalatlas.ai/funds/chandaria-capital) — Seed
- Future Hub — Seed
- TTV Capital (https://capitalatlas.ai/funds/ttv-capital) — Series A
- The Raine Group (https://capitalatlas.ai/funds/the-raine-group) — Series A
- Riot Games — Series A
- Akatsuki Ventures (https://capitalatlas.ai/funds/akatsuki-ventures) — Series A
- Konvoy Ventures (https://capitalatlas.ai/funds/konvoy-ventures) — Series A
- Andreessen Horowitz (https://capitalatlas.ai/funds/andreessen-horowitz) — Series A
- Google Inc. — Series A
- Avenir Growth Capital (https://capitalatlas.ai/funds/avenir-growth-capital) — Series A
- Sky Mavis PTE. LTD — Series A
- Yield Guild Games (https://capitalatlas.ai/funds/yield-guild-games) — Series A