# CANOË Corporation

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/canoe-2

- Industry: Consumer Services
- Headquarters: Tokyo, Japan
- Website: https://morningexpress.canoecorp.jp
- Total disclosed funding: $0.5M
- Latest round: Seed (Nov 1, 2021)
- Investors on record: 3

## About

Based in Japan, Canoë Corporation specializes in enhancing outdoor recreational experiences through innovative products, particularly in the canoeing and water sports sectors, by offering high-performance gear for various users.Canoë Corporation, located in Tokyo, Japan, was founded in 2020. The company focuses on providing high-quality canoes and kayaks, operating in the outdoor recreation industry. It has successfully secured JPY 70 million in funding during its latest round on November 30, 2022, led by ANOBAKA with participation from ANRI. The company has completed a total of 2 deals as an investment target.Canoë Corporation, through its Morning Express brand, specializes in innovative solutions for outdoor recreational activities, particularly canoeing and water sports. They offer high-performance canoes and kayaks designed for stability and usability in diverse conditions, catering to recreational paddlers, competitive athletes, and outdoor enthusiasts. Their customer base includes individuals and retail partners across North America, Europe, and Asia, addressing performance and accessibility issues in water sports.Morning Express generates revenue primarily through direct sales, partnering with outdoor retailers and distributors. The company operates a B2B sales strategy, supplying its flagship canoes and kayaks to wholesale partners, who then retail to consumers. Their pricing varies by product specifications, targeting diverse segments within the outdoor sporting community.Following the JPY 70 million funding round in November 2022, Canoë Corporation plans to invest in service expansion and enhance store operations to increase its user base. The company is exploring new product designs aimed at improving user experiences in canoeing and is considering geographical expansion, particularly into markets across Asia and Europe. The strategic use of these funds will support initiatives to broaden their market reach and enhance service offerings.

## Funding rounds

- Seed, Nov 1, 2021, $0.5M — East Ventures, ANRI, Gazelle Capital

## Investors

- East Ventures (https://capitalatlas.ai/funds/east-ventures) — Seed
- ANRI (https://capitalatlas.ai/funds/anri) — Seed
- Gazelle Capital (https://capitalatlas.ai/funds/gazelle-capital) — Seed