# Buzzoola

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/buzzoola

- Industry: Marketing/Advertising
- Headquarters: New York, US
- Website: www.buzzoola.com
- Total disclosed funding: $2M
- Latest round: Seed (Jun 5, 2014)
- Investors on record: 1

## About

Buzzoola is a digital marketing technology firm that connects brands, publishers, and ad platforms to reach targeted audiences, leveraging data-driven insights for effective advertising.Buzzoola is a digital marketing company that was founded in 2011 and is headquartered in New York, US. The company was founded by Natalia Solodukhova and Vitaly Zhelyapov. In June 2014, Buzzoola raised USD 2 million in Seed financing from I2BF Global Ventures, marking its most recent investment round. Buzzoola has completed a total of 2 deals to date.Buzzoola specializes in innovative digital marketing technologies designed to connect brands, publishers, and ad platforms with a dynamic audience across Russia, the CIS, and other markets. Their core offerings focus on leveraging data-driven insights to optimize advertising strategies and enhance user engagement. By providing targeted advertising solutions, Buzzoola aims to resolve common challenges faced by advertisers, such as reaching affluent consumer segments and maximizing return on investment. The company serves a diverse client base that includes both local and international brands seeking to expand their reach within specific demographics. Notably, their products are deployed in various geographical markets, effectively targeting wealthy audiences in regions beyond their home territory.Buzzoola's revenue model is based on a comprehensive service structure that facilitates transactions primarily through partnerships and direct client relationships. The company generates income by offering its proprietary advertising solutions to clients, which may include tiered service packages or subscription-based access to its platform. Transactions typically involve ongoing engagements where brands collaborate with Buzzoola to design and execute targeted advertising campaigns. This structure ensures a continuous revenue stream as clients invest in advertising solutions tailored to their specific needs. The company's flagship offerings are integral to its revenue generation, reflecting its commitment to providing effective marketing tools that resonate with both advertisers and consumers.In June 2014, Buzzoola raised USD 2 million in Seed financing from I2BF Global Ventures. The company plans to utilize this funding to develop new products aimed at enhancing user engagement and expanding its market presence. Buzzoola is targeting opportunities in new geographic regions with a focus on increasing its footprint in the CIS and other markets, although specific release dates and further details on new products have not been disclosed.

## Funding rounds

- Seed, Jun 5, 2014, $2M — I2BF

## Investors

- I2BF (https://capitalatlas.ai/funds/i2bf) — Seed