# Button Finance

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/button-finance

- Industry: Financial Services
- Headquarters: US
- Website: www.buttonfinance.com
- Total disclosed funding: $2.3M
- Latest round: Seed (May 7, 2021)
- Investors on record: 2

## About

Button Finance, Inc. is a U.S.-based financial services company that specializes in home equity loans, enabling homeowners to access cash for various financial needs through a streamlined application process.Founded in 2019, Button Finance, Inc. focuses on providing home equity loans. The company is headquartered in the United States and was launched by Sharad Dole, who has prior entrepreneurial experience. Button Finance has successfully completed 2 funding deals, with its most recent being a Seed and Series A round in May 2025, raising USD 5.00 mn, led by Hildene Capital Management, bringing its total amount raised to USD 5.00 mn and current valuation to USD 31.472 mn.Button Finance specializes in providing home equity loans, allowing customers to leverage the equity in their homes for various financial needs such as home improvements, debt consolidation, and education. Their streamlined application process enables funding within five to fourteen days, ensuring transparency with no hidden fees. They cater to a diverse clientele, including homeowners and financial partners, operating across various states in the United States.Button Finance generates revenue through its home equity loan offerings, facilitating transactions between borrowers and lenders, with revenue derived from origination fees and interest on loans issued. By allowing access to up to 90% of home equity, the company positions itself competitively in consumer finance, with pricing structures aligned to individual loan terms to attract a broad client base. The focus on transparency and quick funding encourages repeat business and referrals.In May 2025, Button Finance raised USD 5 mn in Seed funding, led by Hildene Capital Management, to accelerate its technology platform development and broaden product offerings. The company aims to introduce new products and expand into additional regions within the U.S. market by leveraging this funding to enhance operational efficiencies and customer service.

## Funding rounds

- Seed, May 7, 2021, $2.3M — Hildene Capital Management, L&L Capital Partners

## Investors

- Hildene Capital Management — Seed
- L&L Capital Partners (https://capitalatlas.ai/funds/l-l-capital-partners) — Seed
