# Butternut Box

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/butternut-box

- Industry: Consumer Products
- Headquarters: London, UK
- Website: www.butternutbox.com
- Total disclosed funding: $460M
- Latest round: Series E (Sep 4, 2023)
- Investors on record: 7

## About

Butternut Box is a UK-based company specializing in delivering fresh, human-quality dog food. Their focus is on providing nutritious meal plans tailored to meet individual dietary needs for dogs.Founded in 2016, Butternut Box operates from London, UK, and focuses on providing fresh dog food. The company was established by David Nolan, Jodie Guildharry, Kevin Glynn, and Mary Nolan. It has successfully raised GBP 64 mn in total funding, with the latest round occurring in May 2025, led by Liquidity. Butternut Box has engaged in a total of 9 investment deals, promoting its mission through innovative meal offerings.Butternut Box specializes in delivering fresh, human-quality dog food that is gently cooked and designed to meet dogs' dietary needs. They offer personalized meal plans based on a detailed questionnaire, using whole ingredients like meat, fish, vegetables, and grains. Meals are prepared at controlled temperatures to maintain nutrient integrity and are delivered frozen for optimal freshness. The company's service provides a convenient subscription model aimed at dog owners looking for healthier alternatives to conventional dog food, primarily serving the UK and select European markets.In 2021, Butternut Box generated revenue of GBP 48,047,703.20, with an EBITDA of GBP -18,349,790.70. Their subscription model allows customers to create tailored meal plans for their dogs, starting from approximately GBP 1.13 per day for a mixed plan and GBP 1.69 per day for a full Butternut plan. This model facilitates direct transactions between Butternut Box and its customers, ensuring a straightforward delivery experience.In May 2025, Butternut Box raised GBP 64 mn in venture funding led by Liquidity. The company intends to utilize this capital to enhance its mission of promoting canine health globally by emphasizing the benefits of fresh, nutritious meals. Future growth strategies include launching new products tailored to diverse dietary needs and expanding into additional markets across Europe, aiming to reach these new demographics effectively.

## Funding rounds

- Series E, Sep 4, 2023, $353M — L Catterton, General Atlantic
- Series D, Sep 2, 2021, $55M — L Catterton, Passion Capital, White Star Capital, Five Seasons Ventures
- Series C, Feb 12, 2020, $29M — L Catterton, White Star Capital, Five Seasons Ventures
- Series B, Oct 29, 2018, $15M — Passion Capital, White Star Capital, Literacy Capital, Five Seasons Ventures
- Series A, Jan 30, 2018, $7.1M — Passion Capital, White Star Capital, Literacy Capital
- Seed, Jul 4, 2017, $1.3M — Passion Capital, Claret Capital Partners

## Investors

- Passion Capital — Seed, Series A, Series B, Series D
- Claret Capital Partners (https://capitalatlas.ai/funds/claret-capital-partners) — Seed
- White Star Capital (https://capitalatlas.ai/funds/white-star-capital) — Series A, Series B, Series C, Series D
- Literacy Capital (https://capitalatlas.ai/funds/literacy-capital) — Series A, Series B
- Five Seasons Ventures (https://capitalatlas.ai/funds/five-seasons-ventures) — Series B, Series C, Series D
- L Catterton (https://capitalatlas.ai/funds/l-catterton) — Series C, Series D, Series E
- General Atlantic (https://capitalatlas.ai/funds/general-atlantic) — Series E