# Bunchball

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/bunchball

- Industry: Software
- Headquarters: Des Moines, US
- Website: www.bunchball.com
- Total disclosed funding: $12M
- Latest round: Series C (Jun 7, 2011)
- Investors on record: 5

## About

Bunchball Inc. specializes in gamification solutions designed to enhance engagement among customers, employees, and partners through innovative platforms and engagement strategies.Founded in 2005 and headquartered in Des Moines, US, Bunchball Inc. focuses on gamification technologies that integrate game mechanics into business operations. The company has undergone various strategic developments, including securing funding. On June 13, 2011, Bunchball raised USD 6.5 mn in Series C funding led by Triangle Peak Partners, with contributions from Correlation Ventures, Granite Ventures, and Northport LLC Assets. The total amount raised by the company amounts to USD 6.5 mn with a current valuation of USD 19.21 mn.Bunchball Inc. offers a range of gamification solutions that aim to boost engagement across various sectors. Their flagship product, Bunchball Nitro, is an advanced platform that seamlessly integrates with existing enterprise systems to implement game mechanics in non-game scenarios. The services provided include enterprise engagement software, strategic incentive travel programs, and custom merchandise strategies, catering to sectors like automotive, consumer goods, financial services, and technology.Bunchball's revenue is generated through direct sales, subscriptions, and strategic partnerships. Their business model focuses on B2B relationships, offering tailored gamification services that often involve long-term contracts. Pricing structures are customized based on client needs, reflecting the value of their innovative solutions for enhancing employee performance and customer loyalty.Moving forward, Bunchball Inc. plans to leverage its recent Series C funding of USD 6.5 mn to enhance its product offerings and expand into new markets. The company aims to develop upcoming products designed to further enhance gamification applications, although specific release dates have not been disclosed. Additionally, Bunchball is targeting expansion into markets in Europe and Asia-Pacific by 2013, aligning with their strategic goal to increase their global footprint and service capabilities.

## Funding rounds

- Series C, Jun 7, 2011, $5.5M — Granite Ventures, Correlation Ventures, Northport LLC Assets, Triangle Peak Partners
- Series B, Jun 1, 2008, $4M — Granite Ventures, Adobe Ventures
- Series A, Oct 30, 2006, $2M — Granite Ventures, Adobe Ventures

## Investors

- Granite Ventures (https://capitalatlas.ai/funds/granite-ventures) — Series A, Series B, Series C
- Adobe Ventures (https://capitalatlas.ai/funds/adobe-ventures) — Series A, Series B
- Correlation Ventures (https://capitalatlas.ai/funds/correlation-ventures) — Series C
- Northport LLC Assets — Series C
- Triangle Peak Partners (https://capitalatlas.ai/funds/triangle-peak-partners) — Series C