# Buff X

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/buff-x

- Industry: Food
- Headquarters: Hangzhou, China
- Latest round: Series A (Jan 13, 2021)
- Investors on record: 4

## About

Established in 2020 and based in Hangzhou, China, Buff X operates as a food brand dedicated to providing functional jelly. It owns two sub-brands, which are BUFFX and Luochan. The company's core team members have working experience in Internet companies and consumer goods companies such as Douyin, P&G, L'Oreal, Unilever, and NetEase Yanxuan. In January 2021, Buff X closed series A funding from new investor BA Capital and returning investors Jiyuan Capital, Plum Ventures, Sequoia Capital China.

The company mainly provides BuffX Eat white kidney bean chewable candy tablets, BuffX Eyes lutein ester blueberry gummies, BuffX vitamin C fruit juice gummies, etc.

The company generates revenue by providing BuffX Eat white kidney bean chewable candy tablets, BuffX Eyes lutein ester blueberry gummies, BuffX vitamin C fruit juice gummies, etc.

## Funding rounds

- Series A, Jan 13, 2021 — Hong Shan, Plum Ventures, BA Capital, Jiyuan Capital
- Angel, Apr 9, 2020 — Hong Shan, Plum Ventures

## Investors

- Hong Shan — Angel, Series A
- Plum Ventures (https://capitalatlas.ai/funds/plum-ventures) — Angel, Series A
- BA Capital (https://capitalatlas.ai/funds/ba-capital) — Series A
- Jiyuan Capital (https://capitalatlas.ai/funds/jiyuan-capital) — Series A