# Brosa Design

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/brosa-design-pty

- Industry: Internet
- Headquarters: Melbourne, Australia
- Website: www.brosa.com.au
- Total disclosed funding: $3.8M
- Latest round: Series B (Oct 24, 2017)
- Investors on record: 3

## About

Founded in 2014 and headquartered in Melbourne, Australia, Brosa is an innovative online retailer specializing in contemporary furniture and homewares tailored for modern living.Brosa Design Pty Ltd operates as an online retailer focused on providing a wide variety of furniture and homewares. The company was founded by David Wei and Richard Li in 2014 and is based in Melbourne, Australia. In December 2022, Brosa made a strategic acquisition of Kogan.com Holdings Pty Ltd, although financial terms of the transaction were not disclosed. The company has successfully completed four deals to date and raised a total of USD 1.50 mn through its latest funding round, a Trade Sale, which was finalized on December 22, 2022.Brosa specializes in a diverse array of furniture and homewares designed to meet the aesthetic and functional needs of modern consumers. Their offerings include collections of sofas, office chairs, mattresses, and various home decor items, all crafted with a focus on quality and style. The company primarily caters to the Australian market, ensuring fast dispatch on thousands of products to provide a seamless shopping experience for both individual consumers and design-focused clients.Brosa primarily generates revenue through direct-to-consumer transactions on its online platform. Customers can select from a curated collection that features popular items such as the Ergolux Hyper Gaming Chair and the Ovela Softly 3 Seater Modular Sofa. The pricing varies by product, with significant discounts available during promotional events, including end-of-financial-year sales. This transactional model streamlines purchases while solidifying Brosa's position in the home furnishings market.Looking ahead, Brosa intends to expand its product range with new offerings that are currently in the design phase, targeting a launch in the upcoming year. The company is also exploring opportunities to penetrate new geographic markets, with specific focus on regions such as Asia and North America by the end of 2024. The recent acquisition of Kogan.com Holdings Pty Ltd will support these initiatives, utilizing the resources and insights gained from this transaction to enhance their operational capabilities.

## Funding rounds

- Series B, Oct 24, 2017, $3.8M — Bailador Investment Management, AirTree Ventures, Boman Group

## Investors

- Bailador Investment Management (https://capitalatlas.ai/funds/bailador-investment-management) — Series B
- AirTree Ventures (https://capitalatlas.ai/funds/airtree-ventures) — Series B
- Boman Group (https://capitalatlas.ai/funds/boman-group) — Series B