# BRND.ME

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/brnd-me

- Industry: Financial Services
- Headquarters: Bengaluru, India
- Website: www.brndme.co.in/
- Total disclosed funding: $185M
- Latest round: Series B (Nov 15, 2021)
- Investors on record: 5

## About

Based in Bangalore, India, and founded in 2021 by Ananth Narayanan, Mensa Brand Technologies Private Limited, d.b.a. Mensa Brands is a provider of financial services that helps scale D2C businesses, leverage social media, content, and influencer networks to build digital-first brands, and leverage big data and AI to data to forecast demand and optimize advertising, promotions, and pricing. In November 2021, Mensa Brand Technologies Private Limited raised USD 135 million in a Series B funding co-led by Alpha Wave Incubation and Falcon Edge Capital, with participation from Prosus, Accel, Norwest Venture Partners, and Tiger Global Management. As of December 2021, Ananth Narayanan is the CEO of Mensa Brand Technologies Private Limited and has raised a total of USD 306 million in funding. 

Mensa Brand Technologies Private Limited provides a digital platform that helps businesses in driving growth, merchandising, product, supply chain, technology, and global market access to get financial exit while transforming businesses through successful partnerships. In addition, the company provides technology for businesses founders to grow brands, make better decisions, and improve customer experience.

Mensa Brand Technologies Private Limited plans to use its proceeds from a Series B funding to continue partnering with founding teams and hiring processes.

## Funding rounds

- Series B, Nov 15, 2021, $135M — Accel, Norwest Venture Partners, Tiger Global Management, Alpha Wave Global, Prosus Ventures
- Series A, May 31, 2021, $50M — Accel, Norwest Venture Partners, Alpha Wave Global

## Investors

- Accel (https://capitalatlas.ai/funds/accel) — Series A, Series B
- Norwest Venture Partners (https://capitalatlas.ai/funds/norwest-venture-partners) — Series A, Series B
- Alpha Wave Global (https://capitalatlas.ai/funds/alpha-wave-global) — Series A, Series B
- Tiger Global Management (https://capitalatlas.ai/funds/tiger-global-management) — Series B
- Prosus Ventures (https://capitalatlas.ai/funds/prosus-ventures) — Series B