# Brij

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/brij

- Industry: Software
- Headquarters: New York, US
- Website: www.brij.it
- Total disclosed funding: $9.2M
- Latest round: Seed (Apr 22, 2025)
- Investors on record: 8

## About

Brij Inc. is a digital marketing technology company that provides an omnichannel platform designed to enhance customer engagement and streamline data collection for brands across various industries. Founded in 2020 and headquartered in New York, US, Brij Inc. specializes in digital marketing solutions. The company was co-founded by Kait Stephens and Zack Morrison, with Stephens serving as the CEO. In June 2025, Brij Inc. raised USD 8 million in venture funding co-led by new investors Bright Pixel and CEAS Investments, with participation from other new investors The Artemis Fund, Red Bike Capital, Forum Ventures, and SuperAngel.Fund. Returning investor Lakehouse Ventures and individual investors also participated in the round. Brij offers an omnichannel marketing platform that integrates various digital marketing solutions aimed at enhancing customer engagement and data collection. Central to its offerings are features such as rebate management, warranty registration, and customer sweepstakes designed to drive retail velocity and capture first-party data. By utilizing AI-powered tools, Brij enables brands to create high-converting user flows that foster personalized customer experiences through dynamic content, product packaging enhancements, and digital hubs. The platform caters to a diverse client base, including brands in sectors such as food and beverage, wellness, electronics, home goods, and beauty. Brij's solutions are implemented in various geographical markets including North America, Europe, and select regions in Asia, positioning the company to serve a broad array of end users across multiple industries.Brij generates revenue by providing subscription-based services and partnerships primarily with consumer brands, retailers, and marketers. Clients utilize the platform’s features to enhance customer interactions through campaigns that include rebates, product registration, and sweepstakes, all facilitated by seamless integrations with existing e-commerce workflows. The transactions typically involve brands subscribing to the platform for access to its suite of marketing tools, which may include flagship offerings like the dynamic QR code generator and user-friendly analytics dashboard. Pricing structures are based on the specific services utilized and the scale of implementation, allowing clients to tailor their engagement strategies while benefiting from comprehensive support. As brands deploy Brij's technology to capture valuable customer insights and improve their marketing efficiency, the platform fosters ongoing collaborations that drive mutual growth. The company plans to utilize the June 2025 funding to speed up product development, enhance its market entry strategies, and strengthen strategic collaborations.

## Funding rounds

- Seed, Apr 22, 2025, $7.9M — Forum Ventures, Lakehouse, Bright Pixel, CEAS Investments, The Artemis Fund, SuperAngel.Fund, Red Bike Capital
- Seed, Jun 15, 2021, $1.3M — Rationalwave Capital Partners, Lakehouse

## Investors

- Rationalwave Capital Partners — Seed
- Lakehouse (https://capitalatlas.ai/funds/lakehouse) — Seed
- Forum Ventures (https://capitalatlas.ai/funds/forum-ventures) — Seed
- Bright Pixel (https://capitalatlas.ai/funds/bright-pixel) — Seed
- CEAS Investments — Seed
- The Artemis Fund (https://capitalatlas.ai/funds/the-artemis-fund) — Seed
- SuperAngel.Fund (https://capitalatlas.ai/funds/superangel-fund) — Seed
- Red Bike Capital (https://capitalatlas.ai/funds/red-bike-capital) — Seed