# Brella

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/brella

- Industry: Software
- Headquarters: Jyvaskyla, Finland
- Website: www.brella.io
- Total disclosed funding: $10M
- Latest round: Series A (Jun 14, 2021)
- Investors on record: 2

## About

Brella Oy, based in Finland, is a software company specializing in event management technology that enhances attendee engagement, networking, and matchmaking for virtual, physical, and hybrid events.Founded in 2015 in Jyvaskyla, Finland, Brella Oy offers a robust event management platform. The company has completed a total of 3 investment deals, with its latest funding round being a Series A, raising USD 10.000 mn from investors Connected Capital & Partners and Vendep. The founders include Markus Kauppinen, Cathy Stodel, Jani Lehtimäki, Janne Puustinen, Jyrki Paananen, Mikko Matikka, and Ville Vanhala.Brella specializes in providing a comprehensive event management platform designed to facilitate networking, matchmaking, and overall attendee engagement for virtual, physical, and hybrid events. The core product offerings include a user-friendly event app that supports AI-driven matchmaking, enabling tailored connections among attendees based on their interests and goals. Brella's services extend to customizable event experiences, allowing clients to brand and personalize the event interface, enhance communication through live updates, and leverage analytics to monitor attendee engagement and meeting metrics. This platform serves a diverse client base, including associations, corporations, and academic institutions, primarily in North America, Europe, and Asia, empowering them to conduct seamless events that maximize sponsorship visibility and revenue generation.In 2023, Brella generated revenue of USD 2,597,980.80, with an EBITDA of USD -430,689.90. The company employs a subscription-based model, offering various pricing tiers for event organizers and sponsors, with clients typically engaging in annual contracts that provide access to Brella’s full suite of event management solutions, including lead scanning and matchmaking capabilities.Brella Oy plans to launch new features within its event management platform to enhance functionality and user experience. The company is targeting expansion into additional markets in North America and Asia by mid-2024. Recent funding from MaasInvest will support these initiatives, enabling Brella to enhance its product offerings and scale operations effectively.

## Funding rounds

- Series A, Jun 14, 2021, $10M — Vendep, Connected Capital & Partners

## Investors

- Vendep (https://capitalatlas.ai/funds/vendep) — Series A
- Connected Capital & Partners (https://capitalatlas.ai/funds/connected-capital-partners) — Series A