# Brandwatch

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/brandwatch

- Industry: Software
- Headquarters: Brighton, UK
- Website: www.brandwatch.com
- Total disclosed funding: $60M
- Latest round: Series C (Oct 26, 2015)
- Investors on record: 4

## About

Based in Brighton, UK, and founded in 2007, Runtime Collective Limited, doing business as Brandwatch, is a digital consumer intelligence suite company. Giles Palmer is the current CEO of the company. In March 2025, Brandwatch raised GBP 6 million in venture funding from returning investor Nauta Capital, with participation from other unspecified investors. The company operates an analytics software platform for marketing intelligence that allows companies to understand and utilize consumer conversations on the internet, monitor brand performance, and identify new market trends and competitors. Over 2,000 top brands and agencies use the company's AI-powered deep social listening products to make informed, data-driven decisions. The company includes a marketing reporting and command center solution- Vizia and a content marketing and influencer identification platform -BuzzSumo, in its product portfolio. The company will use the March 2025 funding to expand its market reach.

## Funding rounds

- Series C, Oct 26, 2015, $32M — Partech Partners, Nauta Capital, Highland Europe
- Series B, May 22, 2014, $22M — Nauta Capital, Highland Europe
- Series A, Mar 22, 2012, $5.2M — Nauta Capital, Gorkana

## Investors

- Nauta Capital (https://capitalatlas.ai/funds/nauta-capital) — Series A, Series B, Series C
- Gorkana — Series A
- Highland Europe (https://capitalatlas.ai/funds/highland-europe) — Series B, Series C
- Partech Partners (https://capitalatlas.ai/funds/partech-partners) — Series C