# Borderfree

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/borderfree

- Industry: Retail
- Headquarters: New York, US
- Website: www.borderfree.com
- Total disclosed funding: $34M
- Latest round: Series E (Jul 6, 2012)
- Investors on record: 8

## About

Borderfree, Inc. is a technology-driven firm specializing in cross-border e-commerce solutions that facilitate international sales for retailers, enhancing their global reach through efficient transaction processes.Borderfree, Inc. provides a platform for cross-border e-commerce, streamlining international sales for online retailers. Founded in 1999 and headquartered in New York, US, the company has undergone significant changes, including its acquisition by Global-e Online Ltd. in July 2022 for USD 100 mn. The founder's identity is not publicly detailed, and the company has participated in 8 funding deals, raising a total of USD 80 mn, with the latest round being an Add-on of USD 100 mn led by Global-e Online Ltd. on March 20, 2014.Borderfree offers a comprehensive platform that enables seamless cross-border transactions for online merchants. Its services address challenges like currency conversion and customs compliance, allowing retailers to cater to international consumers effectively. The company assists notable retailers in expanding their presence across North America, Europe, and Asia by providing localized solutions to meet diverse customer needs.In 2014, Borderfree reported a revenue of USD 125.49 mn, with an EBITDA of USD 1.59 mn. The company primarily operates on a transaction-based revenue model, charging retailers a fee for each sale processed, alongside potential subscription-based pricing for larger partners.Following its acquisition by Global-e Online Ltd., Borderfree plans to leverage its latest funding to enhance technology initiatives focused on product development and logistics. The company aims to introduce new services designed for larger organizations while expanding its market presence in Europe and Asia by 2025. The funding from the USD 100 mn acquisition will support these growth strategies.

## Funding rounds

- Series E, Jul 6, 2012, $10M — Adams Street Partners, Pitango, VSP Capital, Delta Ventures, Vintage Investment Partners, Arko Technological Holdings
- Series D, Jul 30, 2010, $0.4M — Adams Street Partners
- Series D, May 13, 2010, $4M — Pitango
- Series C, Jan 8, 2004, $14M — Adams Street Partners, Pitango, VSP Capital, Delta Ventures, On-Line Ventures
- Series A, Nov 13, 2000, $6M — Pitango, Delta Ventures, JP Morgan Asset Management

## Investors

- Pitango (https://capitalatlas.ai/funds/pitango) — Series A, Series C, Series D, Series E
- Delta Ventures (https://capitalatlas.ai/funds/delta-ventures) — Series A, Series C, Series E
- JP Morgan Asset Management (https://capitalatlas.ai/funds/jp-morgan-asset-management) — Series A
- Adams Street Partners (https://capitalatlas.ai/funds/adams-street-partners) — Series C, Series D, Series E
- VSP Capital (https://capitalatlas.ai/funds/vsp-capital) — Series C, Series E
- On-Line Ventures — Series C
- Vintage Investment Partners (https://capitalatlas.ai/funds/vintage-investment-partners) — Series E
- Arko Technological Holdings — Series E