# BOP

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/bop

- Industry: Consumer Products
- Headquarters: Shanghai, China
- Total disclosed funding: $25M
- Latest round: Series B (Jun 1, 2021)
- Investors on record: 6

## About

Established in 2019 and based in Shanghai, China, BOP is an oral care brand provider, aiming at the new generation of young people's oral beauty brand, the product line has covered mouthwash, mouth spray and other categories.

BOP designed to treat problems such as bad breath, periodontitis, sensitivity and bleeding gums. It features toothpastes with different effects. The target group of BOP is the group between 25 and 35 years old with certain consumption power.

In addition, dental stickers, electric toothbrushes and other categories are also under development. BOP achieved a tenfold increase in monthly sales in the second half of 2020 and was ranked number one in the Tmall Emerging Oral Care category for the first three months of 2021. In terms of sales channels, BOP mainly focuses on the whole online platform, accounting for nearly 80% of the online sales, and is accelerating the layout of offline beauty collection stores, cosmetics stores, convenience stores and traditional supermarket channels.

## Funding rounds

- Series B, Jun 1, 2021, $25M — Lightspeed Venture Partners, DCM, BAI Capital, Beyond Ventures
- Angel, Aug 8, 2019 — Next Capital, Zhonglukainiu

## Investors

- Next Capital — Angel
- Zhonglukainiu — Angel
- Lightspeed Venture Partners (https://capitalatlas.ai/funds/lightspeed-venture-partners) — Series B
- DCM (https://capitalatlas.ai/funds/dcm) — Series B
- BAI Capital (https://capitalatlas.ai/funds/bai-capital) — Series B
- Beyond Ventures — Series B