# Boostly

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/boostly

- Industry: Software
- Headquarters: Lehi, US
- Website: www.boostly.com
- Total disclosed funding: $16M
- Latest round: Series A (Jan 29, 2025)
- Investors on record: 5

## About

Boostly, Inc., based in the US, specializes in SMS marketing software for the restaurant industry, enhancing customer engagement and driving sales through effective text communication.Founded in 2017 in Lehi, Utah, Boostly, Inc. provides innovative software solutions tailored for the restaurant sector. The company has successfully completed two funding rounds, with the most recent being a Series A round on January 29, 2025, raising USD 10.00 mn led by PeakSpan Capital, with participation from Singularity Capital, Trestle Partners, and Y Combinator. The firm is co-founded by Mikey Murphy and Shane Murphy, with Shane Murphy serving as CEO.Boostly offers a comprehensive SMS marketing solution specifically designed for the restaurant industry, aiming to enhance customer engagement and drive sales. Their core product enables restaurants to communicate effectively with their patrons through text messaging, leveraging features like text-to-join, QR codes, and integration with existing point-of-sale systems and online ordering platforms. This service facilitates customer interactions and provides analytics, allowing restaurants to track redemption rates, customer feedback, and overall return on investment. Boostly serves a diverse clientele of restaurant owners across various geographical markets, focusing primarily on the United States while also expanding to other regions looking to boost customer retention and revenue generation through targeted SMS campaigns.Boostly generates revenue through a subscription model tailored for restaurants, where clients pay for access to their SMS marketing tools and services. Clients typically engage with Boostly by subscribing to a plan that suits their marketing needs, which includes features for tracking customer interactions and analyzing campaign performance. The company’s pricing structure allows restaurant owners to benefit from significant returns on their investments, with reported returns exceeding 600% in some cases. Boostly's offerings are designed to drive profitable customer engagement, reflecting the value of increased customer outreach and loyalty.In January 2025, Boostly, Inc. raised USD 10.00 mn in Series A funding led by PeakSpan Capital, aimed at supporting innovation and expansion. The company plans to enhance its tools to help restaurant owners leverage customer data more effectively to increase revenue. Future efforts will include launching new products designed to further improve customer engagement and expanding into additional markets beyond the US, focusing on regions identified for enhanced growth opportunities.

## Funding rounds

- Series A, Jan 29, 2025, $10M — Y Combinator, PeakSpan Capital, Singularity Capital, Trestle Partners
- Seed, Aug 6, 2024, $5.6M — Y Combinator, Singularity Capital, Relish Works, Inc., Trestle Partners

## Investors

- Y Combinator (https://capitalatlas.ai/funds/y-combinator) — Seed, Series A
- Singularity Capital — Seed, Series A
- Relish Works, Inc. — Seed
- Trestle Partners (https://capitalatlas.ai/funds/trestle-partners) — Seed, Series A
- PeakSpan Capital (https://capitalatlas.ai/funds/peakspan-capital) — Series A