# Bodyshopstore

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/bodyshopstore

- Industry: Automobiles, Other Vehicles & Parts
- Headquarters: Seoul, South Korea
- Website: www.bodyshopstore.co.kr
- Total disclosed funding: $10M
- Latest round: Series B (Feb 28, 2022)
- Investors on record: 8

## About

Based in South Korea, Bodyshopstore specializes in marketing automotive repair supplies, providing essential tools and materials to automotive professionals for efficient vehicle maintenance and restoration.Bodyshopstore, founded in 2018 in Seoul, South Korea, focuses on automotive repair supplies. The CEO is Seo-gwang Park, who has not been previously noted for founding other companies. The firm has completed 2 deals, raising a total of KRW 9.5 billion in its Series B funding round on February 28, 2022, with investors including Central Corporation, Coolidge Corner Investment, Hana Ventures, SK Securities, SV Investment, and Strong Ventures.The company specializes in automotive repair supplies, offering a comprehensive range of products that cater to the needs of automotive professionals. Key offerings include electronic scales for vehicle repair, various types of spray guns, automotive masking tapes, and an extensive selection of abrasive materials such as sanding papers and polishing compounds. These products are designed to facilitate efficient automotive repair processes, ensuring that technicians can perform tasks ranging from paint application to surface preparation with precision. The products are primarily marketed towards automotive repair shops and professionals within South Korea, as well as selective international markets, focusing on delivering reliable and effective solutions for vehicle maintenance and restoration.The company generates revenue through direct sales of its automotive repair products, engaging in business-to-business (B2B) transactions with automotive repair shops and service centers. The revenue model is primarily based on product sales, where clients order supplies in bulk or as needed, ensuring a steady flow of transactions. The pricing structure is established to reflect the quality and brand positioning of flagship products, such as specialized spray guns and high-performance sanding materials, catering to varying client needs and preferences. Additionally, the company may implement promotional strategies, such as loyalty rewards or discounts for bulk purchases, to enhance customer retention and stimulate sales growth.In February 2022, Bodyshopstore raised KRW 9.5 billion in its Series B funding round to support growth initiatives. The company plans to develop and launch new automotive repair products, expanding its offerings to meet evolving market demands. Additionally, Bodyshopstore aims to enter new geographic markets, focusing on regions that include Southeast Asia and other international markets by 2024. The recent funding will be utilized to support product development and enhance marketing efforts for their upcoming launches.

## Funding rounds

- Series B, Feb 28, 2022, $7.9M — Strong Ventures, Coolidge Corner Investment, SV Investment, Hana Ventures, SK Securities, Central Corporation
- Series A, Apr 7, 2020, $2.5M — Strong Ventures, Primer, Fast Ventures

## Investors

- Strong Ventures (https://capitalatlas.ai/funds/strong-ventures) — Series A, Series B
- Primer (https://capitalatlas.ai/funds/primer) — Series A
- Fast Ventures (https://capitalatlas.ai/funds/fast-ventures) — Series A
- Coolidge Corner Investment (https://capitalatlas.ai/funds/coolidge-corner-investment) — Series B
- SV Investment (https://capitalatlas.ai/funds/sv-investment) — Series B
- Hana Ventures — Series B
- SK Securities — Series B
- Central Corporation — Series B