# Blueprint Registry

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/blueprint-registry

- Industry: Internet
- Headquarters: Seattle, US
- Website: www.blueprintregistry.com
- Latest round: Seed (Jul 1, 2015)
- Investors on record: 1

## About

Blueprint Registry, Inc. is a wedding planning platform that simplifies the process for engaged couples by offering personalized wedding websites and universal registries from various retailers.Blueprint Registry, Inc. was founded in 2013 and is headquartered in Seattle, US. The company specializes in providing a wedding planning platform that includes a wedding website builder and a universal gift registry. In August 2018, Blueprint Registry was acquired by David's Bridal, Inc., a company under the ownership of Clayton Dubilier & Rice and Leonard Green & Partners. The founder's specific history is not detailed in the available information. Blueprint has successfully raised USD 1.24 mn through a SEED funding round, which was the total amount raised, and has completed a total of 4 deals.Blueprint offers a comprehensive suite of products and services designed to facilitate wedding planning for nearlyweds. The core offering is a free wedding website builder that allows users to create personalized sites to share their love story, important wedding details, and related events. In addition to the wedding website, Blueprint provides a universal registry platform that enables users to curate gift registries from a wide range of retailers, import existing registries, and create cash gift options. The platform serves a diverse customer base, including engaged couples and their families, primarily focusing on the United States market. By streamlining the RSVP process and managing guest lists, meal options, and plus-ones, Blueprint addresses common pain points associated with wedding planning, enhancing the user experience through real-time updates and guidance.Blueprint's revenue model encompasses transaction-based income generated from its registry services, which include partnerships with numerous retailers. Users can add items from any retailer to their registry and have the option to create a cash registry for various purposes, such as fund contributions towards a honeymoon or charitable donations. As part of the transaction structure, the company utilizes a commission-based approach with retailers, where a percentage of sales derived from the platform is shared with Blueprint. This B2C model allows couples to seamlessly register for gifts while capitalizing on Blueprint's partnerships with over 5,000 product offerings from top brands. The current transition to MyRegistry.com is expected to optimize the revenue streams further as the company consolidates its offerings.Following the acquisition by David's Bridal, Inc. in August 2018, Blueprint Registry plans to enhance its offerings and expand into new markets. The company aims to introduce additional features and products to its wedding planning platform, although specific product release dates were not disclosed. The transition to MyRegistry.com is expected to streamline operations and improve revenue generation. Blueprint Registry's strategy includes leveraging its existing partnerships and expanding its market presence in the U.S. wedding planning sector.

## Funding rounds

- Seed, Jul 1, 2015 — TSVC

## Investors

- TSVC (https://capitalatlas.ai/funds/tsvc) — Seed
