# Blue Studios.io

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/blue-studios-io

- Industry: Education/Training
- Headquarters: Brooklyn, US
- Website: www.bluestudios.io
- Latest round: Seed (Jun 17, 2020)
- Investors on record: 1

## About

Blue Studios.io, Inc. is an edutainment streaming platform that engages families through interactive classes and collaborative financial management, enriching their learning experiences.Founded in 2018 and headquartered in Brooklyn, US, Blue Studios.io, Inc. specializes in providing an edutainment platform focused on family financial literacy. The company was founded by Kelley Cambry, who leads the organization as CEO. In June 2020, the company raised USD 120,000 in Seed funding from K50 Ventures and Techstars, marking its third deal as an investment target.Blue Studios Labs specializes in an edutainment streaming platform designed to engage families in financial management and creative learning experiences. Their core offerings include interactive classes, immersive storytelling, and engaging gameplay that promote learning through entertainment. The platform encourages couples and families to explore their finances collaboratively while enjoying diverse educational content. Customers include families globally, with a significant focus on markets in North America, Europe, and Asia, where families seek innovative ways to enhance their financial literacy and overall family experiences. The service is tailored to various age groups, ensuring that end users—from young children to adults—can benefit from the platform's offerings.The revenue model for Blue Studios Labs primarily revolves around subscription services and direct-to-consumer transactions. Families subscribe to access the comprehensive edutainment platform, which includes a variety of content types such as classes, games, and financial management tools. Specific pricing structures for these services are established based on the multi-tiered subscription plans, which may offer different levels of access to the platform's features and content. Additionally, partnerships with educational institutions or corporate sponsorships may further enhance revenue streams by providing specialized content or promotional activities tailored to specific audiences. The company's projected reach is underscored by impressive engagement metrics, including 235 million digital views and over 350,000 game plays, highlighting the platform's widespread appeal and potential for sustained revenue generation.Blue Studios.io, Inc. plans to utilize the recent funding raised in June 2020 to further develop its platform and enhance its product offerings. The company is focused on launching new interactive classes and expanding its edutainment content to better serve families. Furthermore, there are initiatives to penetrate new markets in regions such as South America and Africa by the end of 2023, aiming to increase accessibility to their financial literacy programs for families worldwide.

## Funding rounds

- Seed, Jun 17, 2020 — Global Millennial Capital

## Investors

- Global Millennial Capital (https://capitalatlas.ai/funds/global-millennial-capital) — Seed
