# Blue Ocean AI

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/blue-ocean-ai

- Industry: Software
- Headquarters: San Francisco, US
- Website: www.blueocean.ai
- Total disclosed funding: $45M
- Latest round: Series B (Apr 13, 2022)
- Investors on record: 3

## About

Founded in 2019 and based in California, Blue Ocean AI, Inc. specializes in AI-driven marketing solutions, offering innovative tools that empower marketers to leverage data for enhanced brand strategies.Blue Ocean AI, Inc. provides advanced marketing solutions through its core product, Spark™, an advanced AI framework. The company was founded in 2019 in San Francisco, US, by Grant McDougall, Liza Nebel, and Michael Semick. They successfully raised USD 30 mn in Series B funding in April 2022, led by Insight Partners, with participation from FJ Labs. The total amount raised by the company is USD 30 mn, and its current valuation stands at USD 175.381 mn.Blue Ocean AI offers a suite of marketing solutions centered around its flagship product, Spark™, an agentic AI framework designed for contemporary marketers. This platform utilizes over 3,000 real-world data sources to convert brand signals into actionable strategies, allowing users to analyze message resonance, enhance brand positioning, and identify narrative gaps. Additionally, the company provides two specialized tools: BlueOceanAI Track™, which focuses on brand measurement and analytics, and BlueOceanAI Stories™, which aids in product marketing through content analysis and creation. The company serves a diverse clientele, including major brands like Microsoft, across North America, Europe, and Asia.Blue Ocean AI operates on a subscription-based revenue model, enabling clients to access its marketing solutions, including Spark™, Track™, and Stories™. This arrangement allows businesses to engage with the platform on a contractual basis, tailoring services to meet specific marketing objectives. Clients benefit from a pricing structure designed to accommodate varying levels of service complexity and scale, positioning Blue Ocean AI as a key partner in their marketing efforts.In April 2022, Blue Ocean AI raised USD 30 mn in Series B funding, aimed at enhancing its product offerings and expanding into new markets. The company plans to launch additional features for Spark™ and introduce new tools to further assist marketers by the end of 2023. Blue Ocean AI is focusing on expanding its presence in Europe and Asia over the next two years, leveraging the recent funding to support these initiatives.

## Funding rounds

- Series B, Apr 13, 2022, $30M — Insight Partners, FJ Labs
- Series A, Jul 21, 2021, $15M — Insight Partners, Global Venture Capital

## Investors

- Insight Partners (https://capitalatlas.ai/funds/insight-partners) — Series A, Series B
- Global Venture Capital (https://capitalatlas.ai/funds/global-venture-capital) — Series A
- FJ Labs (https://capitalatlas.ai/funds/fj-labs) — Series B