# Blogo

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/blogo

- Industry: Internet
- Headquarters: Rio de Janeiro, Brazil
- Website: www.getblogo.com
- Latest round: Seed (Oct 4, 2016)
- Investors on record: 1

## About

Blogo Inc. operates a web magazine platform that delivers engaging content on home and garden, electronics, business, and lifestyle, catering to a diverse audience seeking practical solutions and insights.Founded in 2013, Blogo Inc. is headquartered in Rio de Janeiro, Brazil, and focuses on providing a web magazine platform that covers trending topics. The company has raised a total funding of USD 0.08 mn through a Seed round. The founder, Ivan Neto, had previously established other ventures before Blogo, and the company has completed 3 deals, including an exit by Bossa Nova Investimentos at an unspecified date.Get Blogo operates as a web magazine platform, providing a diverse range of content focused on trending topics in home and garden, electronics, business, and lifestyle. The company’s core offerings include articles that address contemporary issues such as home improvement, technology advancements, and entrepreneurial insights. Each piece is curated to educate and inform a varied audience, which includes homeowners, renters, business owners, and technology enthusiasts. The platform delivers value by presenting practical solutions to everyday challenges, such as home safety and efficient living, and has established a readership base across various geographic markets including North America, Europe, and parts of Asia. By leveraging technology and storytelling, Get Blogo aims to enhance the reader's experience and engagement with relevant content.The revenue structure of Get Blogo is primarily generated through advertising and partnerships within its digital content ecosystem. The company engages in collaborations with brands to feature products and services relevant to its readership, thereby creating a mutually beneficial relationship. Transactions typically involve advertising placements on the platform or sponsored content initiatives, where businesses pay to highlight their offerings to a targeted audience directly. The specifics of pricing plans for these services are determined by factors such as audience reach and engagement metrics, which are critical in establishing the value proposition for advertisers. Additionally, Get Blogo provides opportunities for affiliate partnerships, where the performance of marketed products can directly influence revenue generation, further diversifying its income streams.Blogo Inc. plans to leverage recent funding to expand its content offerings and enhance user engagement on its platform. The company is focused on developing new product features aimed at improving the reader experience, with potential launches slated for the upcoming quarters. Additionally, Blogo Inc. aims to penetrate new markets in Europe and Asia by the end of 2024, further diversifying its audience and increasing its global reach.

## Funding rounds

- Seed, Oct 4, 2016 — Bossa Nova Investimentos

## Investors

- Bossa Nova Investimentos (https://capitalatlas.ai/funds/bossa-nova-investimentos) — Seed