# Biscotti

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/biscotti

- Industry: Marketing/Advertising
- Headquarters: Plano, US
- Website: www.biscotti.com/
- Total disclosed funding: $3M
- Latest round: Series A (Oct 18, 2010)
- Investors on record: 1

## About

Biscotti specializes in premium domain name sales, providing unique online identities for businesses and entrepreneurs. Their services include domain acquisition and logo design, aimed at enhancing online presence and brand visibility.Biscotti operates primarily in the domain name market, offering biscotti.com for acquisition. Founded in 2008 and headquartered in Plano, Texas, US, the company has completed 9 deals, with its most recent funding round occurring in October 2015, raising USD 0.5 mn. Biscotti was founded by individuals whose previous company history is not publicly detailed. The firm has not pivoted its business strategy significantly since its inception.BiScotti.com offers a premium domain name for sale, specifically targeting entrepreneurs and businesses seeking a distinctive online presence. The core product includes the domain biscotti.com, which has been curated by BrandBucket and positioned as a versatile asset for various industries, including social networking, luxury beauty, meal delivery services, digital marketing agencies, gourmet bakery chains, and Italian-inspired kitchenware brands. The service is designed to facilitate easy domain acquisition through options of outright purchase or lease-to-own arrangements. Customers span a wide geographical market, primarily focusing on North America and Europe, where businesses often seek strong, memorable domain names to enhance brand credibility and online visibility. Additionally, the offering includes professionally designed logos in various formats, which serve as branding tools for end users, enabling them to establish their identity across digital and physical platforms.The revenue model for BiScotti.com is structured around the sale and leasing of domain names, generating income through both one-time purchases and ongoing lease agreements. Transactions typically involve direct sales to entrepreneurs and businesses looking for unique digital identities, with clients paying either a lump sum for full ownership or engaging in a lease-to-own plan that provides immediate DNS access. Customers receive monthly invoices outlining their remaining balances if they opt for leasing. Pricing structures for domain names vary based on their premium status and market demand, reflecting the value placed on established web assets. The transactions may also entail additional fees for logo design tweaks or redesigns, further contributing to the company's revenue streams.Biscotti plans to enhance its offerings by developing new branding tools, including updated logo designs, to be launched in the next fiscal year. The company is targeting expansion into European markets, specifically the UK and Germany, by the end of 2024. Recent funding of USD 0.5 mn raised in October 2015 will support these initiatives, including product development and marketing efforts to attract new clients.

## Funding rounds

- Series A, Oct 18, 2010, $3M — Palomar Ventures

## Investors

- Palomar Ventures (https://capitalatlas.ai/funds/palomar-ventures) — Series A