# Billo, UAB

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/billo-uab

- Industry: Marketing/Advertising
- Headquarters: San Francisco, US
- Website: www.billo.app/
- Total disclosed funding: $2.3M
- Latest round: Seed (Oct 13, 2021)
- Investors on record: 2

## About

Based in California, US, and founded in 2020 by co-founders Donatas Smailys and Tadas Deksnys, Billo UAB operates as an advertising platform that connects brands with video creators to produce user-generated content to expand their reach and enhance return on investment (ROI). In October 2021, Billo and UAB raised USD 2 million in seed funding from investors Practica Capital and Open Circle Capital, with participation from angel investors in the round.

Billo's core product is its user-friendly platform, which allows businesses to create customised UGC videos tailored to their specific needs. Whether it's product demos, testimonials, reviews, or showcases, Billo offers flexible packages that deliver short-form videos with long-term results. The process is simple: businesses create a task, select their preferred creators, and receive high-quality UGC videos in as little as 7 to 14 days. The company serves a wide range of clients, including eCommerce, agencies, and app developers, and offers specialised content creation for popular channels like TikTok, Facebook, Instagram, YouTube, Amazon, and Shopify.

The company generates revenue through its subscription package, which costs USD 500 for launch, USD 1000 for growth, and USD 2500 for scale.

The company plans to use the October 2021 funding for hiring as well as platform development and expansion in the US.

## Funding rounds

- Seed, Oct 13, 2021, $2.3M — Practica Capital, Open Circle Capital

## Investors

- Practica Capital (https://capitalatlas.ai/funds/practica-capital) — Seed
- Open Circle Capital (https://capitalatlas.ai/funds/open-circle-capital) — Seed