# Bigin

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/bigin

- Industry: Business Support Services
- Headquarters: Seoul, South Korea
- Website: http://www.bigin.io
- Total disclosed funding: $1.9M
- Latest round: Series B (Nov 29, 2022)
- Investors on record: 1

## About

Founded in 2015 and based in Seoul, South Korea, Big Insight Co., Ltd. is a  marketing automation solutions provider company that supports e-commerce worldwide to be able to execute digital marketing automatically. In February 2021, Biginsight Inc. raised an undisclosed amount in venture funding from Crescendo Equity Partners. As of 2022, Seung-pyo Hong is the CEO of the company. 

The company provides Bigin, a digital marketing and consulting solution that provides companies with AI-based marketing automation solutions that powers eCommerce CRM marketing. Its self-developed AI automatically classifies customers who entered the website and helps to easily connect customized marketing actions for each situation. Big Insight supplies its solutions to a variety of companies from large domestic companies to startups. The organization's partners include AWS, Naver Cloud Platform, MixPanel, Cafe24, and more.

The firm generates revenue through subscription plans including the growth plan at KRW 500,000, the professional plan at KRW 900,000, and the enterprise plan as monthly subscriptions.

Biginsight plans to launch version 3.0 (Bigin Automation), which improves the functions of the existing Bigin solution and also plans to diversify its business based on Crescendo's investment and strategic collaboration.

## Funding rounds

- Series B, Nov 29, 2022, $1.9M — Crescendo Equity Partners

## Investors

- Crescendo Equity Partners (https://capitalatlas.ai/funds/crescendo-equity-partners) — Series B