# Bettermarks

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/bettermarks

- Industry: Education/Training
- Headquarters: Berlin, Germany
- Website: www.de.bettermarks.com
- Total disclosed funding: $6M
- Latest round: Series B (Apr 15, 2010)
- Investors on record: 2

## About

Bettermarks is an educational technology company that enhances mathematics learning through interactive digital tools, tailored for primary and secondary education. Their innovative platform engages students with gamified lessons and personalized feedback.Founded in 2008 and headquartered in Berlin, Germany, Bettermarks specializes in providing an educational platform that improves student learning in mathematics. The company was co-founded by Arndt Kwiatkowski and Marianne Voigt, who have a background in educational technology. Bettermarks has successfully completed 2 funding deals, with the latest being a Series B round in March 2013, securing USD 6.00 mn led by KfW Banking Group and supported by BonVenture. The total amount raised by Bettermarks stands at USD 6.00 mn, with a current company valuation of USD 22.458 mn.Bettermarks offers an innovative educational platform designed to enhance the mathematics learning experience. Its core products include interactive digital learning tools specifically created for primary and secondary education. These tools facilitate engagement with complex mathematical concepts through gamified lessons and real-time feedback, while providing personalized learning pathways that adapt to each student’s proficiency level. The platform is utilized by schools and educational institutions in Germany, Austria, and Switzerland, aiding both educators and students in addressing unique learning challenges.Bettermarks operates on a subscription-based revenue model, allowing schools and educational institutions to access its suite of learning tools. Clients typically sign annual agreements with tiered pricing based on user numbers or feature sets. Schools may select from basic plans offering essential functionalities or premium packages that include advanced analytics and additional resources. This revenue model ensures stable and predictable income, directly linked to the platform's successful adoption in educational systems and the renewal of subscriptions.Looking ahead, Bettermarks plans to enhance its product offerings with new features designed to further improve educational experiences, although specific launch dates have not been disclosed. The company is also considering expansion into additional markets outside of Germany, Austria, and Switzerland, targeting broader European regions to increase its footprint. The recent funding round from March 2013 will support these growth initiatives, enabling Bettermarks to invest in technology development and market expansion.

## Funding rounds

- Series B, Apr 15, 2010, $6M — KfW Banking Group, BONVENTURE

## Investors

- KfW Banking Group — Series B
- BONVENTURE (https://capitalatlas.ai/funds/bonventure) — Series B