# BETA Technology

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/beta-technology

- Industry: Industrial Machinery
- Headquarters: Suzhou, China
- Website: www.betatechgroup.com
- Latest round: Series B (Dec 3, 2020)
- Investors on record: 4

## About

Based in Suzhou, China, and founded in 2016, BETA Technology is a manufacturing service provider that focuses on the field of sports equipment. The offices have been set up in the US, Japan, and other places. The company's founder, CEO, and chairman of the board, Tianli Zhao, graduated from Cornell University. In December 2020, BETA Technology closed a series B funding.

The company has developed a C2M (Customer-to-Manufacturer) Flexible Supply Chain Platform based on artificial intelligence, dynamic planning, big data, and other technologies. The platform contains an order information collection system, automatic sewing and hot stamping system based on image recognition and robotic arm technology, and so on. The company's sub-brand Approach Infinity provides football equipment customization and event services.

## Funding rounds

- Series B, Dec 3, 2020 — ZhenFund, Fenghou Capital, Chen Hai Capital, Innoangel Fund
- Series A, Jul 6, 2018 — Fenghou Capital, Chen Hai Capital, Innoangel Fund
- Angel, Jun 16, 2016 — ZhenFund, Fenghou Capital

## Investors

- ZhenFund (https://capitalatlas.ai/funds/zhenfund) — Angel, Series B
- Fenghou Capital (https://capitalatlas.ai/funds/fenghou-capital) — Angel, Series A, Series B
- Chen Hai Capital (https://capitalatlas.ai/funds/chen-hai-capital) — Series A, Series B
- Innoangel Fund (https://capitalatlas.ai/funds/innoangel-fund) — Series A, Series B