# Beijing Acctrue Technology Co.

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/beijing-acctrue-technology-co

- Industry: Software
- Headquarters: Beijing, China
- Website: www.acctrue.com
- Total disclosed funding: $24M
- Latest round: Series C (Jun 10, 2021)
- Investors on record: 2

## About

Established in 2004 and based in Beijing, China, Beijing Acctrue Technology Co., Ltd. is a company that focuses on providing supply chain digital solutions. The company's team has more than 200 people, and the core technical team members are from Microsoft.

The company's products include product traceability cloud platform, consumer marketing platform, supply chain traceability system, production line coding system and digital terminal store system. With "one item, one QR code" as the core, the company collects real and traceable product data using technologies such as the IoT and artificial intelligence, which can provide enterprises in the fields of medicine and FMCG with full-link supply chain management from production, circulation, stores and consumers.

The company'd revenue is generated by charging customers with SaaS fees based on the number of product codes and collecting platform infrastructure fees.

## Funding rounds

- Series C, Jun 10, 2021, $16M — Cowin Capital
- Series B, Sep 9, 2019, $8.4M — Cowin Capital
- Angel, Oct 20, 2009 — China Soft Capital

## Investors

- China Soft Capital (https://capitalatlas.ai/funds/china-soft-capital) — Angel
- Cowin Capital (https://capitalatlas.ai/funds/cowin-capital) — Series B, Series C