# Bee AI

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/bee-ai

- Industry: Consumer Products
- Headquarters: San Francisco, US
- Website: www.bee.computer
- Total disclosed funding: $7M
- Latest round: Seed (Jul 29, 2024)
- Investors on record: 4

## About

Based in California, US, and founded in 2022, Bluush Inc, doing business as Bee AI, operates as a provider of a wearable artificial intelligence assistant for managing tasks and reminders through voice interaction. The company was founded by its CEO, Maria de Lourdes Zollo, and CTO Ethan Sutin. In July 2024, Bee AI raised USD 7 million in seed funding led by EXOR, with participation from other Greycroft Partners, New Wave, and Banana Capital. Bee AI develops and markets a personal AI assistant device to help users remember conversations, track personal trends, and gain insights into their daily lives. The company’s wearable AI assistant can be interacted with through a standalone device, a mobile app, or an Apple Watch. The firm utilizes advanced noise filtering and supports up to 40 languages. The company generates revenue by selling its products at USD 49.99. The company plans to utilize the funding raised in July 2024 to develop its wearable AI assistant and enhance its software capabilities for improved user interaction. In July 2025, Amazon.com, Inc. acquired Bee AI from Greycroft Partners, New Wave, Banana Capital, and EXOR for an undisclosed amount. The acquisition enables Amazon.com, Inc. to use Bee AI’s wearable technology to better understand spoken conversations and add new features to its artificial intelligence products.

## Funding rounds

- Seed, Jul 29, 2024, $7M — Greycroft, EXOR, New Wave, Banana Capital

## Investors

- Greycroft (https://capitalatlas.ai/funds/greycroft) — Seed
- EXOR — Seed
- New Wave (https://capitalatlas.ai/funds/new-wave) — Seed
- Banana Capital (https://capitalatlas.ai/funds/banana-capital) — Seed