# Beautylish

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/beautylish

- Industry: Consumer Products
- Headquarters: San Francisco, US
- Website: www.beautylish.com
- Total disclosed funding: $8.5M
- Latest round: Series A (May 30, 2013)
- Investors on record: 2

## About

Beautylish Inc. is an online retailer specializing in premium beauty products, including makeup, skincare, haircare, and wellness items, serving both consumers and professionals in the beauty industry.Beautylish Inc. was founded in 2010 and is headquartered in San Francisco, US. The company operates as an independent entity and has not undergone any significant pivots or mergers. Founders Sameer Iyengar and Vu Nguyen established Beautylish to provide a platform for high-quality beauty products. The company has completed 6 deals, with its most recent funding round on August 29, 2018, raising USD 4.81 mn, which is also the total amount raised in funding.Beautylish specializes in the online retail of premium beauty products, including makeup, skincare, haircare, and wellness items. The company offers a curated selection of goods from well-known brands such as Chantecaille, Charlotte Tilbury, and Jeffree Star Cosmetics. Its product range includes cosmetics like eyeshadow palettes and lip oils, skincare treatments, and haircare solutions. Beautylish serves both beauty enthusiasts and professionals, primarily in North America and various international regions.Beautylish generates revenue primarily through direct-to-consumer transactions on its website. Products are available at varying price points, from budget-friendly options to premium items, including the Sonia G. Traditions Series products priced at USD 259 and the Hourglass Curator Eyeshadow Palette at USD 68. This pricing model allows the company to cater to a broad spectrum of consumers and enhances customer engagement through special promotions and bundles.In August 2018, Beautylish raised USD 4.81 mn in venture funding, which will support the development and launch of new beauty products. The company aims to expand its market presence in Europe and Asia by 2025, introducing exclusive collections tailored for these regions. The recent funding will be utilized for enhancing its product offerings and improving logistics to facilitate this geographic expansion.

## Funding rounds

- Series A, May 30, 2013, $6.5M — Presidio Partners
- Angel, Sep 1, 2011, $1M — Presidio Partners
- Angel, Nov 16, 2010, $1M — SV Angel

## Investors

- SV Angel (https://capitalatlas.ai/funds/sv-angel) — Angel
- Presidio Partners (https://capitalatlas.ai/funds/presidio-partners) — Angel, Series A