# Beach House Group Global

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/beach-house-group-global

- Industry: Marketing/Advertising
- Headquarters: El Segundo, US
- Website: www.beachhousegrp.com
- Latest round: Series A (Aug 12, 2020)
- Investors on record: 2

## About

Beach House Group Global LLC specializes in the development and commercialization of premium consumer products in beauty and lifestyle sectors, focusing on innovative brands that enhance personal care and consumer experiences.Founded in 2016 and headquartered in El Segundo, US, Beach House Group Global LLC creates and markets a variety of consumer products. The company was co-founded by Ido Leffler, Lance Kalish, PJ Brice, Shaun Neff, and Vanessa Fabelo, with PJ Brice currently serving as CEO. Beach House Group has successfully completed 3 deals, with the most recent deal occurring on July 12, 2022, when the company raised USD 10.00 mn in venture debt funding from new investor MidCap Financial.Beach House Group specializes in the creation and commercialization of premium consumer products, primarily within the beauty and lifestyle sectors. Their core offerings include a variety of innovative brands such as NOYZ, BÉIS, PATTERN, florence by mills, and MOON, each tailored to address specific consumer needs in the market. These brands enhance personal care and lifestyle experiences, with end use cases focusing on skincare, beauty, and functional lifestyle products. Beach House Group serves a diverse customer base that encompasses both retail partners and direct consumers, ensuring accessibility across multiple channels and actively marketing its products in North America and select international markets.Beach House Group generates revenue through a multi-faceted transaction structure, including partnerships with retailers, direct-to-consumer sales, and potentially subscription models for certain product lines. The company collaborates closely with its retail partners to place its flagship brands on prominent shelves, facilitating a straightforward B2B sales approach. Additionally, the direct-to-consumer model enables Beach House Group to engage with customers through e-commerce platforms, allowing for personalized marketing and streamlined purchasing experiences. Revenue is supported by a diverse product portfolio, including the popular brands mentioned earlier, contributing to the overall financial health of the company.Beach House Group Global LLC is focused on launching new products designed to meet consumer needs, although specific release dates have not been disclosed. The company is exploring expansion into new markets and geographic regions, aiming to enhance its presence in North America and select international markets by leveraging recent funding obtained from the deal on July 12, 2022. This funding will support the company's initiatives to innovate and enhance its product offerings while also facilitating its expansion strategies.

## Funding rounds

- Series A, Aug 12, 2020 — Najafi Companies, Monogram Capital Partners

## Investors

- Najafi Companies (https://capitalatlas.ai/funds/najafi-companies) — Series A
- Monogram Capital Partners (https://capitalatlas.ai/funds/monogram-capital-partners) — Series A