# Be Tagged Pte

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/be-tagged-pte

- Industry: Software
- Headquarters: Singapore, Singapore
- Website: www.betagged.co
- Total disclosed funding: $0.1M
- Latest round: Seed (Dec 21, 2020)
- Investors on record: 2

## About

Be Tagged Pte Ltd operates an innovative platform that combines Influencer Marketing and Commerce, facilitating brand-influencer partnerships and optimizing sales through data analytics and performance metrics.Founded in 2017, Be Tagged Pte Ltd is based in Singapore, focusing on enhancing brand visibility through influencer marketing. The company launched its Influencer marketing platform in late 2020, which has attracted attention from various markets including Southeast Asia, India, and the USA. The founders include Anurag A, Krish Iyer, Nishi Tiwari, and Shamik Talukder, with Shamik Talukder currently serving as CEO. In December 2020, the company raised USD 150,000 in Seed funding from SOSV, with participation from MOX, marking its first investment round and bringing the total amount raised to USD 150,000.Be Tagged offers a dual-faceted platform that integrates Influencer Marketing and Commerce. This innovative solution enables brands to promote and sell products effectively through influencer partnerships while utilizing advanced data analytics to track performance metrics such as Return on Investment (ROI) and Customer Acquisition Cost (CAC). The company's flagship product, the Influencer Commerce marketplace known as InCom, aims to create value for businesses by facilitating direct transactions through influencers. Be Tagged commenced operations in 2019 and launched its platform in late 2020, establishing a robust client base across Southeast Asia, India, and the USA.Be Tagged's revenue model is based on partnerships with brands that leverage influencer marketing. The platform facilitates transactions, connecting businesses with influencers who promote their products, operating primarily on a commission basis for successful sales. Additionally, brands may incur subscription fees for premium features, helping to ensure higher ROI while providing influencers with monetization opportunities. Pricing plans are structured to cater to both small businesses and larger enterprises, enhancing accessibility across different market segments.Be Tagged intends to leverage the USD 150,000 raised in Seed funding to further develop its platform and expand its offerings. The company is focusing on launching new features and products in 2021 to enhance the user experience. Further, Be Tagged aims to expand its operations into new geographic markets, specifically targeting additional territories in Southeast Asia and North America by the end of 2022, thereby broadening its influence and client base.

## Funding rounds

- Seed, Dec 21, 2020, $0.1M — SOSV, MOX

## Investors

- SOSV (https://capitalatlas.ai/funds/sosv) — Seed
- MOX — Seed