# Baund

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/baund

- Industry: Software
- Headquarters: Seoul, South Korea
- Website: www.baund.com
- Total disclosed funding: $3.5M
- Latest round: Series A (Nov 2, 2022)
- Investors on record: 3

## About

Based in Seoul, South Korea, and founded in 2018, IDID Co., Ltd., dba Baund, is a startup that creates and maintains a short-form social entertainment platform with video and music content. As of 2022, Lee Young-wook is the founder and CEO of the company. In November 2022, Baund raised KRW 5 billion in Series A funding from DS Asset Management, including Geon Investment and Shinhan Capital. As of 2022, the company had approximately 30,000 active users.

The company offers the social platform app Baund, which features studio functionalities enabling anyone to record and edit video of their rap, sing, dance, and/or play using professional beat makers' original beats. The firm's platform uses multi-track video, sound processing, and AI mobile video optimization encoding and streaming technologies.

The organization plans to use the November 2022 funding to grow its platform's domestic and international bases through research and development.

## Funding rounds

- Series A, Nov 2, 2022, $3.5M — Shinhan Capital, Geon Investment, DS Asset Management

## Investors

- Shinhan Capital (https://capitalatlas.ai/funds/shinhan-capital) — Series A
- Geon Investment (https://capitalatlas.ai/funds/geon-investment) — Series A
- DS Asset Management (https://capitalatlas.ai/funds/ds-asset-management) — Series A