# Baoku.com

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/baoku-com

- Industry: Travel & Leisure
- Headquarters: Beijing, China
- Website: www.baoku.com
- Latest round: Series A (Nov 28, 2016)
- Investors on record: 3

## About

Baoku.com operates an intelligent travel management platform that streamlines corporate travel management through innovative technology solutions, enhancing efficiency and control for enterprises.Founded in 2007 and headquartered in Beijing, China, Baoku.com specializes in travel management services. The firm has undergone strategic pivots to enhance its offerings, focusing on integrating SaaS and mobile technologies. Baoku.com has completed a total of 2 deals, with the most recent deal occurring on November 28, 2016. The company raised an undisclosed amount in Series A funding from Matrix Partners during this round.Baoku Online is an intelligent travel management platform that provides comprehensive solutions for corporate travel management by integrating SaaS and mobile internet technologies. Its offerings include automated management tools for travel applications, approvals, bookings, payments, and reimbursements, allowing businesses to customize their travel rules. The platform facilitates supply chain management by enabling companies to conduct independent tenders for service providers, creating a multi-product, multi-provider procurement ecosystem. Baoku Online supports clients across various industries, ensuring transparent transactions and effective supplier management. Additionally, it features a data center that aggregates real-time and historical travel data, offering insights into supplier performance and travel expenditures, thus optimizing travel policies and budget planning.Baoku Online generates revenue through a SaaS subscription model, charging enterprises for access to its suite of travel management tools. The company cultivates B2B relationships with corporate clients that utilize its services for streamlining travel procurement. The service includes various payment methods such as immediate payments, advance payments, and monthly settlements, enhancing financial flexibility. Baoku Online offers distinct pricing plans tailored to meet the specific needs of organizations, ensuring customized travel solutions.Looking ahead, Baoku.com plans to introduce new products designed to enhance their travel management capabilities, although specific release dates are yet to be announced. The company aims to expand into new markets, targeting regions such as Southeast Asia and North America by 2025. The funds raised during the Series A funding round in November 2016 will be utilized to support these initiatives, focusing on product development and market expansion.

## Funding rounds

- Series A, Nov 28, 2016 — Matrix Partners
- Series A, Apr 15, 2014 — CBC Capital, AsiaInfo Technology (China) Co., Ltd.

## Investors

- CBC Capital (https://capitalatlas.ai/funds/cbc-capital) — Series A
- AsiaInfo Technology (China) Co., Ltd. — Series A
- Matrix Partners (https://capitalatlas.ai/funds/matrix-partners) — Series A