# Banksalad

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/banksalad

- Industry: Financial Services
- Headquarters: Seoul, South Korea
- Website: www.banksalad.com
- Total disclosed funding: $140M
- Latest round: Series D (Jul 15, 2022)
- Investors on record: 14

## About

Founded in 2012 in Seoul, South Korea, Banksalad specializes in personalized financial services. The company raised KRW 70 billion in series D funding in July 2022 from SKS, bringing its total series D funding to KRW 70 billion and current valuation to KRW 520 billion. Founder Arin Ji previously founded other ventures in the fintech space, driving innovation and service delivery.Banksalad provides various financial technology services, including a credit card recommendation system, loan comparison tools, and credit score management, tailored to consumer needs in South Korea. The platform allows users to receive customized credit card suggestions based on their spending behaviors, ensuring they can maximize benefits and make informed financial decisions. Additionally, Banksalad’s loan comparison service helps users find the best interest rates from partnered financial institutions, making it a valuable resource for diverse demographic groups seeking effective financial management solutions.In the most recent financial year of 2024, Banksalad reported revenue of KRW 14,363,642.9 and an EBITDA of KRW 11,151,218, primarily generated through partnerships with financial institutions that pay commissions on facilitated product transactions.Following its recent series D funding round in July 2022, Banksalad plans to enhance its MyData personal credit information management platform and introduce new services. The company is focusing on expanding its market reach beyond South Korea into additional Asian markets by 2024, leveraging the KRW 70 billion raised to support these initiatives and further strengthen its position in the fintech landscape.

## Funding rounds

- Series D, Jul 15, 2022, $53M — SKS
- Series D, Aug 6, 2021, $34M — SKS, Kia
- Series C, Aug 14, 2019, $37M — KB Investment, InterVest, Atinum Investment, IMM Investment, Company K Partners, Kiwoom Investment, Bass Ventures, Murex Partners, Gorilla Private Equity, Stonebridge Ventures
- Series B, Jul 31, 2018, $12M — KB Investment, Atinum Investment, Murex Investments, Company K Partners, Bass Ventures, Dunamu & Partners
- Series A, Dec 18, 2017, $2.8M — KB Investment, Kiwoom Investment

## Investors

- KB Investment (https://capitalatlas.ai/funds/kb-investment) — Series A, Series B, Series C
- Kiwoom Investment (https://capitalatlas.ai/funds/kiwoom-investment) — Series A, Series C
- Atinum Investment (https://capitalatlas.ai/funds/atinum-investment) — Series B, Series C
- Murex Investments (https://capitalatlas.ai/funds/murex-investments) — Series B
- Company K Partners (https://capitalatlas.ai/funds/company-k-partners) — Series B, Series C
- Bass Ventures (https://capitalatlas.ai/funds/bass-ventures) — Series B, Series C
- Dunamu & Partners (https://capitalatlas.ai/funds/dunamu-partners) — Series B
- InterVest (https://capitalatlas.ai/funds/intervest) — Series C
- IMM Investment (https://capitalatlas.ai/funds/imm-investment) — Series C
- Murex Partners (https://capitalatlas.ai/funds/murex-partners) — Series C
- Gorilla Private Equity (https://capitalatlas.ai/funds/gorilla-private-equity) — Series C
- Stonebridge Ventures — Series C
- SKS (https://capitalatlas.ai/funds/sks) — Series D
- Kia — Series D