# Backswing

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/backswing

- Industry: Internet
- Headquarters: Ogden, US
- Website: www.trybackswing.com
- Total disclosed funding: $1M
- Latest round: Seed (Oct 7, 2025)
- Investors on record: 1

## About

Founded in 2024, Backswing, Inc. is a US-based software company specializing in a golf tee time booking application that simplifies the reservation process, enhancing the overall golfing experience for users through streamlined group bookings. Backswing, Inc. operates a golf tee time booking platform, facilitating group reservations. Founded in Ogden, US, the company pivoted to focus solely on digital tee time management. In October 2025, Backswing, Inc. raised USD 1 million in seed funding co-led by Ollin Ventures and Utah MBA Angels. Backswing offers a premier golf tee time booking application designed to enhance the golfing experience by simplifying the reservation process for users. The app allows individuals to book tee times swiftly, requiring only a few taps to coordinate with friends. By eliminating the need for multiple phone calls or navigating numerous tabs on a desktop, Backswing provides a seamless solution that streamlines group bookings. Key features include the ability to invite friends to join a tee time, manage group payments, and track upcoming bookings, ensuring transparency in associated convenience fees, which typically represent less than 1% of the total round cost. The app caters to golfers across various regions, offering its services to both individual users and groups, primarily targeting markets in North America and select international locations where golf is a popular recreational activity. Backswing generates revenue through a nominal convenience fee charged per tee time booking, which is positioned as a straightforward transaction structure without subscriptions. When users book a tee time, they can invite friends directly through the app, allowing each participant to pay their respective share seamlessly. This split payment feature ensures that the burden of upfront payment does not fall solely on one individual, thereby enhancing user satisfaction and encouraging group participation. The fee structure remains transparent, with users aware of the costs associated with their tee time reservations. While specific pricing details for tee times or additional services are not disclosed, the convenience fee model emphasizes Backswing's commitment to providing an efficient and user-friendly platform for golfers seeking to enjoy the sport with friends. The company plans to use the funding from October 2025 to expand its engineering team, build course partnerships, and develop its product.

## Funding rounds

- Seed, Oct 7, 2025, $1M — Ollin Ventures

## Investors

- Ollin Ventures (https://capitalatlas.ai/funds/ollin-ventures) — Seed