# Babycare

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/babycare-2

- Industry: Consumer Products
- Headquarters: Hangzhou, China
- Website: www.babycare.com
- Total disclosed funding: $151M
- Latest round: Series B (Feb 3, 2021)
- Investors on record: 3

## About

Babycare Inc. is a company dedicated to providing a diverse range of essential products and services for new parents and their infants, focusing on safety and well-being through innovative designs.Founded in 2014 and headquartered in Hangzhou, China, Babycare Inc. specializes in baby care products. The company raised CNY 700 million in Series B funding on February 3, 2021, led by CDH Investments and including Huaxing Growth Capital and Sequoia Capital. The founder, Jose Duran, has a notable history in the sector, although further details about his prior ventures are unavailable. The firm has completed 2 deals to date and has shown a commitment to expanding its market reach.Bc Babycare® specializes in a comprehensive range of baby products and essentials designed to meet the needs of new parents and their infants. The company’s core offerings include diapers, baby electronics, wet and dry cotton wipes, safety products, teething toys, maternity and postpartum care items, feeding accessories, bathing and hygiene products, sleep solutions, travel gear, and infant toys. These products are developed to enhance the well-being and safety of infants while providing parents with practical solutions to everyday challenges. The target customers primarily include new parents and caregivers in various geographical markets, including China, South Korea, Japan, Germany, Australia, and other regions.Bc Babycare® generates revenue through direct-to-consumer sales and partnerships with retailers and wholesalers. The company offers a range of products, including flagship items such as branded diapers and baby electronics, structured to cater to varying consumer preferences and needs. Transactions are primarily conducted through online platforms and physical retail locations, where customers can purchase individual products or bundled packages. The pricing strategy is designed to align with the quality of the products offered, ensuring competitive positioning within the marketplace.In February 2021, Babycare Inc. raised CNY 700 million in Series B funding, which will be utilized to develop new products, establish laboratories, hire personnel, and create smart warehouses alongside automated logistics systems. The company aims to expand its product line and is targeting growth in various geographical markets, although specific regions for future expansion have not been disclosed.

## Funding rounds

- Series B, Feb 3, 2021, $108M — Hong Shan, CDH Investments, China Renaissance
- Series A, Aug 13, 2019, $43M — Hong Shan, China Renaissance

## Investors

- Hong Shan — Series A, Series B
- China Renaissance (https://capitalatlas.ai/funds/china-renaissance) — Series A, Series B
- CDH Investments (https://capitalatlas.ai/funds/cdh-investments) — Series B