# B4A Servicos de Tecnologia e Comercio S. A.

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/b4a-servicos-de-tecnologia-e-comercio-s-a

- Industry: Consumer Products
- Headquarters: Sao Paulo, Brazil
- Website: www.b4a.com.br
- Total disclosed funding: $8M
- Latest round: Series A (May 2, 2022)
- Investors on record: 2

## About

Founded in 2017 and based in Sao Paolo, Brazil, B4A Servicos de Tecnologia e Comercio S. A., dba B4A, is an online beauty-tech platform that can connect consumers and influencers with beauty brands. In February 2025, B4A Servicos de Tecnologia e Comercio S. A. raised BRL 15 million in venture funding led by new investor 4Equity, with participation from another new investor Mercado Bitcoin Serviços Digitais Ltda. Other unspecified investors also participated in the round. The company operates as a platform, where stores can tap into e-commerce by getting connected with beauty brands, consumers and digital influencers. It also offers discount if user registers for membership. The company will utilize the February 2025 funding to improve its online visibility, increase influencer partnerships, increase its clientele, and make investments in direct-to-consumer companies and its network of influencers.

## Funding rounds

- Series A, May 2, 2022, $6.1M — DXA Investments, AcNext Capital
- Seed, May 13, 2021, $1.9M — AcNext Capital

## Investors

- AcNext Capital (https://capitalatlas.ai/funds/acnext-capital) — Seed, Series A
- DXA Investments (https://capitalatlas.ai/funds/dxa-investments) — Series A