# B Hospitality

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/b-hospitality

- Industry: Consumer Services
- Headquarters: New York, US
- Website: www.butlerhospitality.com
- Total disclosed funding: $47M
- Latest round: Series B (Oct 28, 2021)
- Investors on record: 8

## About

B Hospitality Corp. is an innovative company that delivers hospitality solutions focused on enhancing guest experiences in the hotel industry through a sophisticated ordering platform for food and beverage services.Founded in 2015 and headquartered in New York, US, B Hospitality Corp. specializes in developing hospitality solutions. The company has conducted 2 notable deals, with its most recent deal occurring on October 28, 2021, when it raised USD 32.00 mn in a Series B funding round. This funding was co-led by returning investor Mousse Partners, along with new investors MAYWIC Select Investments, Shamrock Capital Advisors, and Platform Ventures. The company was co-founded by Jacob L. and is currently led by CEO Premtim Gjonbalic.Butler Hospitality specializes in providing innovative hospitality solutions primarily targeted at the hotel industry. Their core product offerings include a streamlined ordering platform that enhances guest experiences through efficient food and beverage services. The platform integrates seamlessly with hotel management systems, allowing for real-time order placements and delivery directly to guest rooms. This service addresses key challenges such as improving operational efficiency and increasing guest satisfaction by facilitating a hassle-free dining experience. The company serves a diverse client base, including luxury and boutique hotels across major urban markets such as New York City, Los Angeles, and Chicago, focusing on creating value for both hotel operators and their guests by enhancing the in-room dining experience.The revenue model of Butler Hospitality is primarily structured around partnerships with hotels, which utilize their ordering platform to manage food and beverage services. Transactions typically occur on a B2B basis, where hotels subscribe to the platform for a service fee, while also benefiting from a percentage of the sales generated through the platform. This business model allows for scalability as more hotels adopt the technology, enhancing overall revenue growth. Flagship services include their proprietary ordering system that not only optimizes operational processes but also contributes to increased revenue for hotel clients by improving guest engagement. The pricing structure associated with these services is designed to align with the value provided, ensuring that both Butler Hospitality and its hotel partners can achieve their financial objectives effectively.In October 2021, B Hospitality Corp. raised USD 32.00 mn in Series B funding to continue building the next generation of hospitality solutions. The company plans to invest in developing new products aimed at enhancing its ordering platform and expanding its services into additional markets. Specific geographic regions targeted for expansion have not been disclosed, but the company aims to broaden its footprint in the hospitality sector. The recent funding will support these initiatives, helping B Hospitality Corp. advance its technological offerings and extend its market reach.

## Funding rounds

- Series B, Oct 28, 2021, $32M — Shamrock Capital, Mousse Partners, Platform Ventures, MAYWIC Select Investments
- Series A, Jul 10, 2020, $15M — Kraft Group, Mousse Partners, Loeb.nyc, Scopus Ventures, &vest

## Investors

- Kraft Group — Series A
- Mousse Partners — Series A, Series B
- Loeb.nyc — Series A
- Scopus Ventures (https://capitalatlas.ai/funds/scopus-ventures) — Series A
- &vest (https://capitalatlas.ai/funds/vest) — Series A
- Shamrock Capital (https://capitalatlas.ai/funds/shamrock-capital) — Series B
- Platform Ventures (https://capitalatlas.ai/funds/platform-ventures) — Series B
- MAYWIC Select Investments (https://capitalatlas.ai/funds/maywic-select-investments) — Series B