# Ax Robotix

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/ax-robotix

- Industry: Consumer Products
- Headquarters: Tokyo, Japan
- Website: www.axrobotix.com
- Total disclosed funding: $1.7M
- Latest round: Series B (Jun 22, 2022)
- Investors on record: 5

## About

Ax Robotix is a Tokyo-based company specializing in innovative sleep technology, particularly known for their unique Smart Pillow that enhances sleep quality through adaptive support and comfort features.Founded in 2019 in Tokyo, Japan, Ax Robotix focuses on advanced sleep solutions. The company has successfully completed 2 funding rounds, with the latest being a Series B round in June 2022, raising JPY 100 million from investors including CyberAgent Capital and Incubate Fund. The total amount raised to date is JPY 100 million, with a current company valuation of JPY 474.413 million.Ax Robotix specializes in innovative sleep solutions, featuring its flagship product, the Smart Pillow. This advanced pillow adjusts to various angles based on user movements, providing optimal support and comfort. The Smart Pillow adapts over time to maintain its effectiveness, targeting diverse demographics, from busy professionals to athletes, primarily in Japan and expanding internationally.Ax Robotix's revenue model is based on direct-to-consumer sales complemented by potential retail partnerships. The Smart Pillow is marketed as a premium product, aligning with the company's focus on quality and innovation. Pricing strategies emphasize competitive rates for flagship products, ensuring high value through unique features and benefits for better sleep quality.Following the JPY 100 million funding raised in June 2022, Ax Robotix plans to accelerate research and development in robotics, enhance product development, and improve its management systems. The company aims to launch new sleep solutions targeting international markets, specifically focusing on expanding into areas with growing interest in sleep wellness technology.

## Funding rounds

- Series B, Jun 22, 2022, $0.7M — Mitsui Sumitomo Insurance Venture Capital, CyberAgent Capital, Incubate Fund, Lifetime Ventures, Relic Inc.
- Series A, Nov 24, 2020, $1M — Incubate Fund, Lifetime Ventures

## Investors

- Incubate Fund (https://capitalatlas.ai/funds/incubate-fund) — Series A, Series B
- Lifetime Ventures (https://capitalatlas.ai/funds/lifetime-ventures) — Series A, Series B
- Mitsui Sumitomo Insurance Venture Capital (https://capitalatlas.ai/funds/mitsui-sumitomo-insurance-venture-capital) — Series B
- CyberAgent Capital (https://capitalatlas.ai/funds/cyberagent-capital) — Series B
- Relic Inc. — Series B