# Auxia

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/auxia

- Industry: Software
- Headquarters: Los Altos Hills, US
- Website: www.auxia.io
- Total disclosed funding: $24M
- Latest round: Series A (Mar 5, 2025)
- Investors on record: 5

## About

Auxia Inc. is an innovative marketing technology company that focuses on customer journey orchestration through advanced AI agents, enhancing personalized user experiences across various industries.Auxia Inc. was founded in 2024 in Los Altos Hills, US, specializing in enhancing marketing strategies through AI-driven customer journey optimization. The company has raised a total of USD 23.50 mn in funding through its Series A round, led by VMG Partners and supported by investors such as Incubate Fund and MUFG Innovation Partners. The founder has a history of entrepreneurial ventures, although specific details about previous companies are not publicly available.Auxia specializes in providing an advanced marketing platform designed to facilitate 1:1 customer journey orchestration through the utilization of AI agents. The company’s core offering enables enterprises to transform fragmented, rules-based campaigns into cohesive, user-centric journeys that dynamically adapt to individual customer preferences. By leveraging first-party data, Auxia allows marketing and product teams to create personalized experiences that evolve based on real-time customer behavior. Its clients range from large-scale international marketplaces and financial service enterprises to educational technology companies, serving diverse geographical markets that include North America, Europe, and Asia. These enterprises are empowered to maximize the potential of their data without the need for extensive technical resources, fostering innovative and effective marketing strategies across various sectors.Auxia operates on a revenue model that primarily revolves around B2B subscriptions, enabling enterprises to access its sophisticated marketing solutions. Clients engage with Auxia through annual or multi-year subscriptions that provide ongoing access to the platform’s features, including AI-driven journey optimization and real-time data analytics. Transactions typically involve tailored agreements based on the specific needs of the client. While precise pricing plans for their services have not been disclosed, companies utilizing Auxia can expect significant investments in its comprehensive marketing tools due to the platform’s potential for enhancing customer engagement and driving growth. Through these strategic partnerships, Auxia consistently demonstrates its commitment to helping enterprises achieve measurable improvements in their marketing effectiveness.Auxia plans to expand its product offerings by launching new features that enhance AI-driven analytics capabilities by mid-2025. The company is targeting growth in the Asian markets, particularly in Japan and South Korea, aiming to establish a presence by the end of 2025. The recent funding of USD 23.50 mn will be utilized to support these product developments and market expansions, ensuring that Auxia can effectively meet the evolving needs of its clients.

## Funding rounds

- Series A, Mar 5, 2025, $24M — VMG Partners, Incubate Fund, Vela Partners, MUFG Innovation Partners, Stage 2 Capital

## Investors

- VMG Partners (https://capitalatlas.ai/funds/vmg-partners) — Series A
- Incubate Fund (https://capitalatlas.ai/funds/incubate-fund) — Series A
- Vela Partners (https://capitalatlas.ai/funds/vela-partners) — Series A
- MUFG Innovation Partners (https://capitalatlas.ai/funds/mufg-innovation-partners) — Series A
- Stage 2 Capital — Series A