# Auto Advocate

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/auto-advocate

- Industry: Automobiles, Other Vehicles & Parts
- Headquarters: US
- Website: www.joinyaa.com
- Total disclosed funding: $4.2M
- Latest round: Seed (Jul 22, 2021)
- Investors on record: 3

## About

Auto Advocate Inc. provides innovative solutions enhancing vehicle purchasing experiences, leveraging technology to facilitate informed decision-making for consumers in the automotive industry.Founded in 2020 in the US, Auto Advocate Inc. focuses on improving the car-buying process for consumers. The company, co-founded by Jeremy Hepler and Ray Shefska, has successfully raised a total of USD 4.22 mn, with its most recent funding round, a Seed round of USD 4.22 mn, occurring on July 22, 2021, led by Flybridge Capital Partners, with participation from Long Journey Ventures and NextView Ventures.Auto Advocate Inc. offers a suite of products designed to improve operational efficiency within the car-buying sector. Their innovations address challenges faced by consumers, providing tools that streamline processes and enhance user engagement. The company primarily caters to markets in North America and Europe, supporting a diverse clientele including both small businesses and large enterprises. Their products, tailored to meet unique industry demands, significantly improve outcomes and user experiences.Auto Advocate Inc. generates revenue through subscription-based services and direct sales of its flagship products. Business transactions are typically conducted through annual licensing agreements, allowing clients to access their product suite with ongoing updates and support. Pricing structures accommodate various customer segments, including tailored packages for enterprise clients, ensuring comprehensive service offerings while maximizing revenue potential. Strategic partnerships further enhance their market reach.Following the Seed funding of USD 4.22 mn raised in July 2021, Auto Advocate Inc. plans to invest in expanding its online community forum, enhancing training for auto advocates to answer consumer inquiries in real-time, and improving its car-buying software, which offers market price reports and trade-in valuations. The company is also looking to broaden its market presence in additional geographic regions over the next few years, leveraging the recent funding to support these strategic initiatives.

## Funding rounds

- Seed, Jul 22, 2021, $4.2M — Flybridge Capital Partners, NextView Ventures, Long Journey Ventures

## Investors

- Flybridge Capital Partners (https://capitalatlas.ai/funds/flybridge-capital-partners) — Seed
- NextView Ventures (https://capitalatlas.ai/funds/nextview-ventures) — Seed
- Long Journey Ventures (https://capitalatlas.ai/funds/long-journey-ventures) — Seed