# Aunty Helen's Kitchen

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/aunty-helen-s-kitchen

- Industry: Consumer Products
- Headquarters: Beijing, China
- Website: www.allyouth.cn
- Latest round: Angel (Jun 25, 2026)
- Investors on record: 1

## About

Aunty Helen's Kitchen, based in Beijing, China, specializes in creating high-quality pet food made from natural ingredients. The company focuses on providing nutritious snacks tailored to pet owners' needs, promoting health and well-being among pets.Founded in 2021 and headquartered in Beijing, Aunty Helen's Kitchen produces premium pet food. The company has completed one deal to date, with the most recent deal occurring on June 25, 2026. Details about the founder are not provided in the available information.Aunty Helen's Kitchen specializes in producing high-quality pet food using natural and flavorful ingredients. The company emphasizes the use of fresh and healthy raw materials, incorporating rare meats and specialty organs, such as shark, quail, and various offals, into its product line. Their offerings cater to pet owners seeking nutritious snacks and comply with stringent standards, avoiding artificial preservatives and additives. Products are sourced from reputable suppliers, including USDA-certified organic sources, and are distributed across over 4,000 retail locations in high-end malls, cafes, and pet supply stores throughout China.Aunty Helen's Kitchen generates revenue through a distribution model that includes partnerships with retailers and direct-to-consumer sales. Transactions occur predominantly through retail sales where clients purchase products for resale. The company offers comprehensive marketing support, enhancing retail presence and facilitating sales. Revenue is strengthened by a diverse product range appealing to various pet types and dietary needs, with a focus on health-conscious options aligning with consumer preferences in the pet food market. The structured model allows Aunty Helen's Kitchen to maintain steady income from both B2B and direct customer sales.In June 2026, Aunty Helen's Kitchen raised an undisclosed amount of Angel funding from new investor MiraclePlus. The funds will be directed towards further developing their product line, accelerating channel construction, and enhancing research and development of digital tools. The company has plans to design and launch new products and aims to expand its market presence within China and potentially explore international markets.

## Funding rounds

- Angel, Jun 25, 2026 — MiraclePlus

## Investors

- MiraclePlus (https://capitalatlas.ai/funds/miracleplus) — Angel