# Attune Foods

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/attune-foods

- Industry: Food
- Headquarters: San Francisco, US
- Website: www.attunefoods.com
- Total disclosed funding: $14M
- Latest round: Series B (Apr 5, 2007)
- Investors on record: 10

## About

Attune Foods specializes in producing organic and natural food products, focusing primarily on healthy cereals and snacks. The company is dedicated to enhancing wellness through nutritious offerings.Founded in 2006, Attune Foods operates in the health food sector, specifically producing organic cereals to promote better nutrition. The company is headquartered in San Francisco, US. In January 2013, Attune Foods was acquired by Post Foods, which reflects a strategic shift in its business operations. The company has been involved in a total of 6 deals, with its latest funding round being Series C, raising USD 5.00 mn, which matches the total amount raised.Attune Foods offers a range of organic cereals designed to support health and wellness. Their products cater to consumers seeking nutritious breakfast options and snacks, with an emphasis on natural ingredients and dietary benefits such as probiotics. This focus on health-oriented products has allowed Attune Foods to establish a strong presence in the organic food market, appealing to health-conscious consumers.The revenue model for Attune Foods is primarily based on product sales through various distribution channels, including retail and online platforms. They provide a selection of products that align with health trends, allowing the company to maintain a steady income stream through customer purchases of their healthy food offerings.Attune Foods plans to leverage recent funding from the Series C round, completed in January 2013, to enhance product development and expand its market reach. The company is designing new product lines aimed at health-conscious consumers, with a targeted release set for late 2023. Additionally, Attune Foods intends to expand its distribution into new geographic markets, particularly targeting regions in North America and Europe by 2025, to further solidify its presence in the health food sector.

## Funding rounds

- Series B, Apr 5, 2007, $8.3M — Burrill & Company, Unilever Ventures, EQT Life Sciences, Physic Ventures, Prolog Ventures, Fonterra Co-operative Group Limited, Nestlé
- Series B, Jan 11, 2007, $2.4M — Prolong Asset Management
- Series A, Oct 23, 2006, $3.5M — Burrill & Company, Unilever Ventures, Physic Ventures, Prolog Ventures, Brand New Brands, Great Spirit Ventures

## Investors

- Burrill & Company (https://capitalatlas.ai/funds/burrill-company) — Series A, Series B
- Unilever Ventures (https://capitalatlas.ai/funds/unilever-ventures) — Series A, Series B
- Physic Ventures (https://capitalatlas.ai/funds/physic-ventures) — Series A, Series B
- Prolog Ventures (https://capitalatlas.ai/funds/prolog-ventures) — Series A, Series B
- Brand New Brands — Series A
- Great Spirit Ventures (https://capitalatlas.ai/funds/great-spirit-ventures) — Series A
- Prolong Asset Management (https://capitalatlas.ai/funds/prolong-asset-management) — Series B
- EQT Life Sciences (https://capitalatlas.ai/funds/eqt-life-sciences) — Series B
- Fonterra Co-operative Group Limited — Series B
- Nestlé — Series B