# Atrium

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/atrium-2

- Industry: Software
- Headquarters: San Francisco, US
- Website: www.atriumhq.com
- Total disclosed funding: $34M
- Latest round: Series A (Jan 26, 2022)
- Investors on record: 5

## About

Potential Energy Labs, Inc. is a technology firm offering AI-driven sales management solutions aimed at improving the efficacy and accountability of sales teams. Established in 2016 and headquartered in San Francisco, US, Potential Energy Labs, Inc. specializes in AI-powered sales management solutions.  In August 2025, Fullcast Inc., a portfolio company of? Companyon Ventures, EPIC Ventures, Firsthand Alliance, Sepio Capital, True Blue Partners, CreativeCo Capital, and WestWave Capital, acquired?Atrium from Bonfire Ventures, Bullpen Capital, Craft Ventures?, CRV, and First Round Capital.

## Funding rounds

- Series A, Jan 26, 2022, $20M — CRV, Bullpen Capital, Bonfire Ventures, Craft Ventures
- Seed, Apr 14, 2021, $14M — CRV, First Round Capital, Bullpen Capital, Bonfire Ventures

## Investors

- CRV (https://capitalatlas.ai/funds/crv) — Seed, Series A
- First Round Capital (https://capitalatlas.ai/funds/first-round-capital) — Seed
- Bullpen Capital (https://capitalatlas.ai/funds/bullpen-capital) — Seed, Series A
- Bonfire Ventures (https://capitalatlas.ai/funds/bonfire-ventures) — Seed, Series A
- Craft Ventures (https://capitalatlas.ai/funds/craft-ventures) — Series A