# Atoms

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/atoms

- Industry: Consumer Products
- Headquarters: Brooklyn, US
- Website: www.atoms.com
- Total disclosed funding: $1.7B
- Investors on record: 13

## About

Atoms, Inc. designs and manufactures innovative footwear that prioritizes comfort and functionality, appealing to a diverse clientele seeking versatile and stylish options for everyday wear.Founded in 2018 and headquartered in Brooklyn, US, Atoms, Inc. specializes in creating comfortable shoes, with key offerings including the Model 000 and Model 001. The company has raised a total of USD 8.10 mn, with its latest funding round being a Series A led by Initialized Capital. The founders, Anton Sudharshan, Sidra Qasim, and Waqas Ali, have a background in entrepreneurship, with Sidra Qasim and Waqas Ali currently serving as co-CEOs.Atoms specializes in producing innovative footwear designed for everyday comfort and versatility. Their primary product offerings include the Model 000 and Model 001 shoes, engineered for superior support, durability, and style. These shoes feature a unique lace system for ease of wear and are constructed with eco-friendly materials. Atoms targets busy professionals, travelers, and individuals seeking stylish yet practical footwear options, primarily marketing its products in North America and Europe.Atoms generates revenue through direct-to-consumer sales via its online platform. The pricing structure for flagship products like the Model 000 and Model 001 reflects a premium positioning, aligning with the brand's commitment to quality. Customers select their preferred sizes and colors through an efficient e-commerce system. The company also offers accessories such as socks and insoles, ensuring a direct relationship with its consumers.Atoms, Inc. is focused on expanding its product range and geographic reach. The company plans to launch new footwear models designed for enhanced performance and style in the upcoming year. Intended market expansions include entering the Asian market by the end of 2024, leveraging insights from recent consumer trends. Recent funding will support these initiatives by facilitating product development and market research efforts.

## Funding rounds

- Round, Oct 15, 2026, $1.7B — Andreessen Horowitz, Abstract, Alpha Square Group, Bain Capital, Chemistry, Fifth Wall, K5 Global, SV Angel, A*, Uber
- Series A, Aug 30, 2019, $8.1M — Kleiner Perkins, Initialized Capital, Shrug Capital

## Investors

- Kleiner Perkins (https://capitalatlas.ai/funds/kleiner-perkins) — Series A
- Initialized Capital (https://capitalatlas.ai/funds/initialized-capital) — Series A
- Shrug Capital (https://capitalatlas.ai/funds/shrug-capital) — Series A
- Andreessen Horowitz (https://capitalatlas.ai/funds/andreessen-horowitz)
- Abstract (https://capitalatlas.ai/funds/abstract)
- Alpha Square Group
- Bain Capital (https://capitalatlas.ai/funds/bain-capital)
- Chemistry (https://capitalatlas.ai/funds/chemistry)
- Fifth Wall
- K5 Global (https://capitalatlas.ai/funds/k5-global)
- SV Angel (https://capitalatlas.ai/funds/sv-angel)
- A*
- Uber
