# Asayer

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/asayer

- Industry: Software
- Headquarters: Paris, France
- Website: www.openreplay.com
- Total disclosed funding: $5.9M
- Latest round: Seed (Apr 8, 2022)
- Investors on record: 4

## About

Asayer SAS develops self-hosted session replay and product analytics tools that enhance user experiences across digital platforms, enabling businesses to optimize product features and user interactions effectively.Asayer SAS, founded in 2017 and headquartered in Paris, France, specializes in self-hosted session replay and product analytics tools. The company has raised a total of USD 4.85 mn through 3 funding rounds, with its latest round being a Seed round in April 2022, led by Runa Capital and supported by 468 Capital and Expa. CEO Mehdi Osman has been instrumental in shaping the company's direction since its inception.OpenReplay provides a comprehensive suite of self-hosted session replay and product analytics tools designed to enhance digital user experiences. The core offerings include Session Replay, which allows teams to observe user interactions within applications in real-time, identifying navigation paths, engagement points, and friction areas. Additionally, their Product Analytics tools enable businesses to map the full user journey, measuring conversion rates and identifying drop-off points to optimize product features. The Co-browsing feature facilitates seamless in-app support, allowing customer support representatives to assist users directly within the application without requiring external meeting links or software. OpenReplay serves a diverse clientele, including enterprises in regulated industries such as payroll and compliance, and has established a presence in various geographical markets including North America, Europe, and Asia-Pacific.OpenReplay generates revenue primarily through subscription-based models tailored for businesses seeking to enhance their product analytics and user experience capabilities. The company offers various pricing plans based on the scale of use and functionality required, catering to engineering teams, product managers, and customer support functions within enterprises. Clients typically engage in direct transactions for their services, which may include access to flagship tools like Session Replay and Co-browsing. These services are structured to meet the needs of organizations looking for robust analytics solutions while ensuring full control over their customer data through self-hosting options. Specific pricing tiers and packages are tailored to accommodate the needs of different company sizes and use cases.In April 2022, Asayer SAS raised USD 4.85 mn in Seed funding led by Runa Capital, with participation from Expa and 468 Capital, to support its growth initiatives. The company plans to enhance its community, advance deployment, and improve user experience. Future plans include the development of new products aimed at expanding their offerings and entering new markets. Specific geographic regions targeted for expansion include North America and Asia-Pacific, with the aim of increasing their market presence by 2023.

## Funding rounds

- Seed, Apr 8, 2022, $4.8M — Runa Capital, Expa, 468 Capital
- Seed, May 7, 2019, $1M — Kima Ventures

## Investors

- Kima Ventures (https://capitalatlas.ai/funds/kima-ventures) — Seed
- Runa Capital (https://capitalatlas.ai/funds/runa-capital) — Seed
- Expa (https://capitalatlas.ai/funds/expa) — Seed
- 468 Capital (https://capitalatlas.ai/funds/468-capital) — Seed