# ArtLifting

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/artlifting

- Industry: Internet
- Headquarters: Cambridge, US
- Website: www.artlifting.com
- Total disclosed funding: $1.1M
- Latest round: Seed (Oct 27, 2015)
- Investors on record: 1

## About

ArtLifting is a social enterprise that provides a platform for artists with disabilities, offering original artwork and inclusive art solutions to businesses, fostering diversity and engagement in corporate environments.ArtLifting was founded in 2013 in Cambridge, US, to support artists with disabilities by bringing their artwork into the corporate sector. The company has not undergone any significant pivots in its business strategy. Liz Powers and Spencer Powers co-founded the venture, with Liz Powers currently serving as CEO. In October 2015, ArtLifting raised USD 1.1 mn in Seed funding from Tumml and several individual investors, marking its first deal.ArtLifting specializes in providing a range of art solutions that champion artists with disabilities and foster inclusive environments. The company’s core offerings include original paintings, art prints, and wallcoverings, all created by talented artists who have often been marginalized in the corporate art market. Each artwork is accompanied by a plaque that shares the artist's story, enhancing the emotional impact of the pieces and promoting a culture of belonging. ArtLifting serves a diverse client base of over 500 businesses, including corporate offices, real estate firms, and workplace service providers, across various geographical markets in North America. These products are designed to meet the needs of organizations looking to create meaningful, engaging spaces while supporting social sustainability initiatives.ArtLifting generates revenue through the sale of artwork and art-related services, which include art rentals and corporate gifting solutions. The company operates on a transaction structure that primarily involves B2B partnerships, where clients purchase or lease artworks to enhance their corporate environments. Artists earn 55% of the profits from art sales and royalties, making it an economically viable model for both the artists and the company. Transactions typically involve customized art solutions tailored to each client’s specifications, allowing for scalable implementations across different portfolios. The company's focus on ethical practices and high-quality artwork contributes to its reputation in the corporate art sector, driving ongoing demand from businesses committed to social impact.ArtLifting plans to expand its offerings by developing new product ranges aimed at enhancing workplace environments, though specific release dates for these new products have not been disclosed. The company is targeting expansion into additional markets within North America, focusing on major urban centers by the end of 2023. The recent Seed funding of USD 1.1 mn will be utilized to support these initiatives, enhancing product development and market reach as outlined in the rationale for the investment.

## Funding rounds

- Seed, Oct 27, 2015, $1.1M — Tumml

## Investors

- Tumml (https://capitalatlas.ai/funds/tumml) — Seed