# Ante Diem

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/ante-diem

- Industry: Media
- Headquarters: Miami, US
- Website: www.sportsmanias.com
- Total disclosed funding: $4.5M
- Latest round: Series A (Jul 30, 2014)
- Investors on record: 1

## About

Ante Diem LLC operates SportsManias, a digital company focused on enhancing sports fan engagement through innovative products like customizable emojis and AR effects designed for mobile messaging and social media.Founded in 2012 and headquartered in Miami, US, Ante Diem LLC launched SportsManias to offer unique digital experiences for sports fans. The company has pivoted to focus on creating diverse digital products. Co-founders Aymara Del Aguila and Vicente Fernandez have prior entrepreneurial experience, with Vicente currently serving as CEO. In July 2014, SportsManias secured USD 3.5 mn in Series A funding led by MAS Equity Partners, raising a total of USD 3.5 mn over two deals.SportsManias specializes in creating a diverse range of digital products focused on enhancing fan engagement through sports-themed emojis, GIFs, and augmented reality (AR) effects. Their core offerings include customizable emoji collections for a variety of sports, including football, basketball, soccer, baseball, and collegiate sports. These products are designed to provide fans with innovative ways to express their passion for their favorite teams and athletes in mobile messaging and social media contexts. SportsManias targets a broad client base, including individual sports fans and organizations such as the NFL Players Association, USWNT Players Association, and various collegiate sports associations. Their products are available in multiple geographical markets, catering primarily to the North American audience, but also expanding into other regions where sports fandom is prevalent.The revenue model for SportsManias is driven by partnerships and direct sales of their digital products, which include emojis and AR effects. The company's transactions typically involve collaborations with sports leagues and organizations, where they provide exclusive branded emojis and AR experiences to enhance fan interaction. This could involve licensing agreements or collaborative projects where SportsManias develops tailored content for specific events or promotions. While specific pricing details for individual products are not disclosed, it is understood that revenue is generated through both B2B partnerships and direct-to-consumer sales, making the company’s offerings accessible to both individual users and larger organizations seeking to engage their fan bases more effectively.In July 2014, SportsManias raised USD 3.5 mn in Series A financing to support its growth objectives. The company is focused on launching new digital products aimed at expanding its offerings in fan engagement. Plans to enter new markets include targeting international sports fans with localized content adaptations by 2025. The recent funding will be utilized to accelerate product development and marketing efforts to reach these new markets.

## Funding rounds

- Series A, Jul 30, 2014, $3.5M — MAS Equity Partners
- Angel, Aug 15, 2013, $1M — MAS Equity Partners

## Investors

- MAS Equity Partners (https://capitalatlas.ai/funds/mas-equity-partners) — Angel, Series A
