# Anmasa Consumer Pvt

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/anmasa-consumer-pvt

- Headquarters: Gurgaon, India
- Website: www.anmasa.com/
- Total disclosed funding: $3.1M
- Latest round: Seed (Jul 15, 2026)
- Investors on record: 4

## About

Anmasa Consumer Pvt Ltd, based in India, focuses on the production and sale of premium staple food items, emphasizing natural processing methods to ensure high nutritional value and flavor for consumers.Founded in 2024, Anmasa Consumer Pvt Ltd operates from Haryana, India, specializing in high-quality food products. Anmasa was co-founded by CEO Yatish Talvadia and Shailendra Upadhyay. In July 2026, Anmasa-store raised INR 300 million in seed funding led by Fireside Ventures, with participation from Blume Ventures, Veltis Capital, and Snow Leopard Ventures. The deal was part of a larger INR 375 million seed funding. The founder’s prior entrepreneurial experiences are not documented.Anmasa-store specializes in high-quality staple food items, including chakki fresh whole wheat atta, various spices, pulses, and cold-pressed oils. The company prioritizes natural and traditional processing methods to preserve the nutrients and flavors of its ingredients. It caters to individual consumers, families, and culinary enthusiasts, focusing on urban areas like Gurugram, Noida, and Ghaziabad, where there is a demand for quality food products.Anmasa-store generates revenue through direct-to-consumer sales of its food products, including whole wheat atta and cold-pressed oils. Customers can benefit from promotional discounts, encouraging repeat purchases. The pricing strategy includes offers such as 20% off on first orders, helping to attract health-conscious consumers who seek quality ingredients for everyday cooking.Following its recent funding of USD 1.1 million, Anmasa-store plans to open 10 new outlets and micro-processing centers across Delhi-NCR. The company will use the July 2026 funding to expand into new cities, open new sites, and improve technology and product personalization.

## Funding rounds

- Seed, Jul 15, 2026, $3.1M — Blume Ventures, Snow Leopard Ventures, Fireside Ventures, Veltis Capital

## Investors

- Blume Ventures (https://capitalatlas.ai/funds/blume-ventures) — Seed
- Snow Leopard Ventures (https://capitalatlas.ai/funds/snow-leopard-ventures) — Seed
- Fireside Ventures (https://capitalatlas.ai/funds/fireside-ventures) — Seed
- Veltis Capital (https://capitalatlas.ai/funds/veltis-capital) — Seed