# Anagog

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/anagog

- Industry: Software
- Headquarters: Tel Aviv-Yafo, Israel
- Website: www.anagog.com
- Total disclosed funding: $20M
- Latest round: Series C (Mar 31, 2020)
- Investors on record: 4

## About

Anagog Ltd. is a technology firm specializing in AI-driven analytics, transforming customer data into actionable insights through innovative solutions that empower businesses to enhance customer engagement and behavior understanding.Anagog Ltd. was founded in 2010 and operates from Tel Aviv-Yafo, Israel, focusing on AI-driven data analytics. The company recently pivoted by being acquired by Intent HQ in November 2023, enhancing its capabilities in generative AI for personal relevance. The founders of Anagog include Gil Levy and Yaron Aizenbud, while Ofer Tziperman serves as CEO. Anagog has closed a total of 8 deals, with the latest funding round being Series C, raising USD 10.00 mn from investors such as Continental AG, IN Venture, and MizMaa Ventures. This amount represents the total amount raised to date.Anagog Ltd. delivers an advanced AI Analytics Platform that converts first-party customer data into actionable insights. Its core offerings include Intent Lift, which provides insights into customer interests and behaviors; Intent Edge, which analyzes user interactions beyond applications; and Intent Xchange, which integrates various data sources to enhance customer understanding. These solutions cater to global enterprises, primarily targeting markets in the United Kingdom, the USA, Spain, Singapore, the UAE, and Portugal, serving industries such as retail, services, and marketing.Anagog Ltd. generates revenue through a subscription-based model that includes B2B services tailored for large organizations. Clients subscribe to access a suite of AI-driven analytical tools, including predictive analytics and customer engagement capabilities. Pricing is customized based on deployment scale, fostering long-term partnerships and generating recurring revenue through subscription fees.Following the acquisition by Intent HQ in November 2023, Anagog Ltd. aims to leverage this opportunity to advance its generative AI technologies for enhanced personal relevance in customer interactions. The company is focused on launching new products and expanding into additional markets. Specific geographic expansions are anticipated, although details on new product releases and targeted markets have yet to be disclosed.

## Funding rounds

- Series C, Mar 31, 2020, $10M — Continental, MizMaa Ventures, IN Venture
- Series B, Feb 26, 2018, $10M — Mercedes-Benz Group AG, MizMaa Ventures

## Investors

- Mercedes-Benz Group AG — Series B
- MizMaa Ventures (https://capitalatlas.ai/funds/mizmaa-ventures) — Series B, Series C
- Continental — Series C
- IN Venture (https://capitalatlas.ai/funds/in-venture) — Series C